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Every Great Company, Brand, Career Has Been Built In Exactly The Same Way: Bit By Bit, Step By Step, Little By Little.

-Seth Godin

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Every Great Company, Brand,

Seth Godin

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Every Great Company, Brand, Career Has Been Built In Exactly The Same Way: Bit By Bit, Step By Step, Little By Little.

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Marketing Tells A Story That Spreads. Sales Overcomes The Natural Resistance To Say Yes.

You Are Not Your Resume, You Are Your Work.

Give Up Control And Give It Away ... The More You Give Your Idea Away, The More Your Company Is Going To Be Worth.

I Do Not Think You Can Get Rid Of The Fear... But You Can Dance With It.

A Big Part Of Doing Your Work Is Defending Your Time And Your Attention So You Can Do Your Work.

You Have Everything You Need To Build Something Far Bigger Than Yourself.

Social Networking That Matters Is Helping People Archive Their Goals. Doing It Reliably And Repeatability So That Over Time People Have An Interest In Helping You Achieve Your Goals.

No Niche Is Too Small If It's Yours.

Optimism Is The Most Important Human Trait, Because It Allows Us To Evolve Our Ideas, To Improve Our Situation, And To Hope For A Better Tomorrow.

If You Think Cat Food Is For Cats, How Come It Doesn't Come In Mouse Flavor?

Is It Worth Getting One More Tweet Out, Or Putting Your Phone Down And Doing Something That Is Worth Tweeting?

It's Not About You, It's About The Next Person. The Single Best Use Of A Business Book Is To Help Someone Else. Sharing What You Read, Handing The Book To A Person Who Needs It... Pushing Those Around You To Get In Sync And To Take Action-that's The Main Reason It's A Book, Not A Video Or A Seminar. A Book Is A Souvenir And A Container And A Motivator And An Easily Leveraged Tool. Hoarding Books Makes Them Worth Less, Not More.

Just Because Something Is Easy To Measure Doesn't Mean It's Important.

Competition Validates You. It Creates A Category. It Permits The Sale To Be This Or That, Not Yes Or No.

Anxiety Is Practising Failure In Advance. Anxiety Is Needless And Imaginary. It's Fear About Fear, Fear That Means Nothing.

Authenticy In Marketing Is Telling A Story People Want To Hear.

Perfect Can't Possibly Be The Goal, We're Left With Generous, Important And Human Instead.

The Best Experiences And The Biggest Ideas Don't Fit Into A Category. They Change It.

Best Experiences

If It Were Any Other Way, It Would Be Easy. And If It Were Any Other Way, Everyone Would Do It And Your Work Would Ultimately Be Devalued. The Yin And Yang Are Clear: Without People Pushing Against Your Quest To Do Something Worth Talking About, It's Unlikely It Would Be Worth The Journey. Persist.

Good Advice Is Priceless. Not What You Want To Hear, But What You Need To Hear. Not Imaginary, But Practical. Not Based On Fear, But On Possibility. Not Designed To Make You Feel Better, Designed To Make You Better. Seek It Out And Embrace The True Friends That Care Enough To Risk Sharing It. I'm Not Sure What Takes More Guts-giving It Or Getting It.

Not Adding Value Is The Same As Taking It Away.

Real Change Comes From Finding And Embracing And Connecting And Amplifying Those That Are Inclined To Like You And Believe In You. Ideas Spread From Person To Person, Not So Much From You To Them. So Find Your Biggest Fans And Give Them A Story To Tell.

Art Is What We Call...the Thing An Artist Does. It's Not The Medium Or The Oil Or The Price Or Whether It Hangs On A Wall Or You Eat It. What Matters, What Makes It Art, Is That The Person Who Made It Overcame The Resistance, Ignored The Voice Of Doubt And Made Something Worth Making. Something Risky. Something Human. Art Is Not In The ...eye Of The Beholder. It's In The Soul Of The Artist.

By Being Remarkable, Being Genuine, You Can Be Worth Connecting With. And You Don't Have To Have It Figured Out Perfectly The First Time - You Can Adjust.

The Devil Doesn't Need An Advocate. The Brave Need Supporters, Not Critics

There Are Always Limits, And Opportunities. The Ones We Rehearse And Focus On Are The Ones That Shape Our Future.

Speak Up. Not Just Tomorrow, But Every Day.

I Don't Like Offending People, And It's Easy To Offend People When You Don't Know As Much As They Do. This Group Knows More About What It Takes To Lead In This Way Than I Ever Will. My Goal Is To Push People, But I Need To Do It From A Place Of Respect.

Permission Marketing Turns Strangers Into Friends And Friends Into Loyal Customers. It's Not Just About Entertainment - It's About Education. Permission Marketing Is Curriculum Marketing.

Loyal Customers

Be With The Ones You Love (and The Ones That Love You.) Ignore Everyone Else.

Most People Don't See That They Have Options Beyond What Society Tells Them To Do. That's The Biggest Problem. They Honestly Believe That Compliance Is The Shortcut To Success.

Marketing Is The Act Of Inventing The Product. The Effort Of Designing It. The Craft Of Producing It. The Art Of Pricing It. The Technique Of Selling It.

You're Competing Against People In A State Of Flow, People Who Are Truly Committed, People Who Care Deeply About The Outcome.

Your History Of Work Is As Important As The Work You'll Do Tomorrow.

One Option Is To Struggle To Be Heard Whenever You're In The Room... Another Is To Be The Sort Of Person Who Is Missed When You're Not. The First Involves Making Noise. The Second Involves Making A Difference.

Making A Difference

Most Of The Time, Creative Entrepreneurs Lose Interest Long Before Their Marketing Message Loses Its Power.

The Weird Set An Example For The Rest Of Us. They Raise The Bar. They Show Us Through Their Actions That In Fact We're Wired To Do The New, Not To Comply With Someone A Thousand Miles Away.

Taking Delight In The Journey Takes Confidence. It Pushes The Envelope Of Design.

And In A World Where We Have Too Many Choices And Too Little Time, The Obvious Thing To Do Is Just Ignore Stuff. And My Parable Here Is, You're Driving Down The Road And You See A Cow, And You Keep Driving 'cause You've Seen Cows Before. Cows Are Invisible. Cows Are Boring. Who's Going To Stop And Pull Over And Say, Oh, Look, A Cow? Nobody.

All Motivation Is Self-motivation. Your Family, Your Boss, Or Your Co-workers Can Try To Get Your Engine Going, But Until You Decide What To Accomplish, Nothing Will Happen.

Accomplish Nothing

Don't Find Customers For Your Products, Find Products For Your Customers.

Loyal Customers

Following The Well-lit Path, Offers Little In The Way Of Magic.

You Don't Need More Time In Your Day. You Need To Decide.

If There's Time For An Emergency, Why Isn't There Time For Brilliance, Generosity Or Learning?

For Most Modern Marketers, Quantity Isn't The Point. What Matters Is To Matter. Lives Changed. Work That Made An Actual Difference. Connection.

One Key To Moving Forward Is Knowing What To Leave Behind.

If You're Not Upsetting Anyone, You're Not Changing The Status Quo.

The Goal Of A Marketing Interaction Isn't To Close The Sale, Any More Than The Goal Of A First Date Is To Get Married. No, The Opportunity Is To Move Forward, To Earn Attention And Trust And Curiosity And Conversation.

Every Single Important Thing We Do Is Something We Didn't Use To Be Good At, And In Fact, Might Be Something We Used To Fear.

So By Giving People A Tool That They Can Share And Benefit From, It's A Form Of Media That Isn't Controlled By Rupert Murdoch Or The Guys At Viacom. It Is A Form Of Media That Is Earned Every Single Time It Spreads.

You Want It To Be Hard. If It's Hard, Then That Means Others Can't Do It Easily And You Can Charge For That Value.

The Rules Are Now Clear: No One Is Going To Inform You, But It's Easier Than Ever To Inform Yourself.

No One Can Be Responsible For Where Or How We Each Begin. No One Has The Freedom To Do Anything Or Everything, And All Choices Bring Consequences. What We Choose To Do Next, Though, How To Spend Our Resources Or Attention Or Effort, This Is What Defines Us.

The Answer To The Question "where Do Good Ideas Come From" Is Always The Same, The Come From Bad Ideas. If You Come Up With 20 Bad Ideas You Get One Good One.

Leadership Is Scarce Because Few People Are Willing To Go Through The Discomfort Required To Lead.

...treasure What It Means To Do A Day's Work. It's Our One And Only Chance To Do Something Productive Today, And It's Certainly Not Available To Someone Merely Because He Is The High Bidder. A Day's Work Is Your Chance To Do Art, To Create A Gift, To Do Something That Matters. As Your Work Gets Better And Your Art Becomes More Important, Competition For Your Gifts Will Increase And You'll Discover That You Can Be Choosier About Whom You Give Them To.

An Organization Filled With Honest, Motivated, Connected, Eager, Learning, Experimenting, Ethical And Driven People Will Always Defeat The One That Merely Has Talent. Every Time.

What Are You Working On? If Someone Asks You That, Are You Excited To Tell Them The Answer? If You're Not, You're Wasting Away.

Great Leaders Create Movements By Empowering The Tribe To Communicate. They Establish The Foundation For People To Make Connections, As Opposed To Commanding People To Follow Them.

You Don't Become Indispensable Merely Because You Are Different. But The Only Way To Become Indispensable Is To Be Different. That's Because If You're The Same, So Are Plenty Of Other People.

You Have Brilliance In You, Your Contribution Is Valuable, And The Art You Create Is Precious. Only You Can Do, And You Must.

No One Has Ever Built A Statue To A Critic, It's True. On The Other Hand, It's Only The People With Statues That Get Pooped On By Birds Flying By.

Which Are You?...competen T, Inspiring, Passionate, Obsessed, Provocative, Impatient, Hungry, Driven, Adoring, Inspired, An Artist, A Genius, Someone Who Cares...? With All These Remarkable, Powerful, Important Options Available To Each Of Us, Why Do So Many Of Us Default To Competent?

I Think It's Fascinating To Note That Some Of The Most Successful Organizations Of Our Time Got There By Focusing Obsessively On Service, Viewing Compensation As An Afterthought Or A Side Effect. As Marketing Gets More And More Expensive, It Turns Out That Caring For People Is A Useful Shortcut To Trust, Which Leads To All The Other Things That A Growing Organization Seeks.

The Digital Asset That Matters Is Trust. Awareness First, Then Interaction, And Maybe A Habit, But All Three Mean Nothing If They Don't Lead To Permission And Trust. The Privilege Of Connection. Everything Else Is Slippery.

All Good Ideas Are Terrible... Until People Realize They Are Obvious. If You're Not Willing To Live Through The Terrible Stage, You'll Never Get To The Obvious Part.

The People That Are Doing Work That Matters Aren't Doing Work Thats Popular. They're Just Doing Work That Changes Some People.

If You Want To Be A Leader, Go Lead

I Learned That A Long Walk And Calm Conversation Are An Incredible Combination If You Want To Build A Bridge.

Are You Copying Others? People Won't Pay Extra For That. You Won't Be Followed For That.

It Takes Confidence And Guts To Intentionally Create Tension.

The Only Purpose Of Starting Is To Finish

If You're Remarkable It's Likely That Some People Won't Like You.

Seek Out Habits That Help You Overcome Fear Or Inertia. Destroy Those That Do The Opposite.

Faith In Yourself, In Your Friends, In Your Colleagues And Most Of All, Faith In Your Ability To Impact Our Future Is The Best Strategy I Know.

Now, Before Sliced Bread Was Invented In The 1910s I Wonder What They Said? Like The Greatest Invention Since The Telegraph Or Something. But... The Thing About The Invention Of Sliced Bread Is This - That For The First 15 Years After Sliced Bread Was Available No One Bought It; No One Knew About It; It Was A Complete And Total Failure.

A Business Owner Is The Boss, But It's A Job, A Place That Is Stable And Profitable. An Entrepreneur Is An Artist Of Sorts, Throwing His/herself Into Impossible Situations And Seeking Out Problems That Require Heart And Guts To Solve. Both Are Fine, But Choose.

Choose Your Customers, Choose Your Future.

Rehearsing Failure Is Simply A Bad Habit, Not A Productive Use Of Your Time. When You Choose To Visualize The Path That Works, You're More Likely To Shore It Up And Create An Environment Where It Can Take Place.

If Failure Isn't An Option, Then Success Isn't Either. Success Is Just Failure Repeated Until It Works.

If You Wait Until There Is Another Case Study In Your Industry, You Will Be Too Late!

The Youtube Video Maker Gets More Out Of Making A Video Than You Get Out Of Watching It.

We Don't Need More Stuff, We Need More Humanity.

Any Customer That Walks Away, Disrespected And Defeated, Represents Tens Of Thousands Of Dollars Out The Door, In Addition To The Failure Of A Promise The Brand Made In The First Place. You Can't See It But It's Happening, Daily.

We Long To Connect, All Of Us. We Long To Be Noticed, To Be Cared For, To Matter. Generosity Is The Invisible Salve On Our Wound Of Loneliness, One That Benefits Both Sides, Over And Over Again.

Loving What You Do Is Almost As Important As Doing What You Love, Especially If You Need To Make A Living At It.

Loving What You Do

Doing What You Love

Emotional Labor Is Available To All Of Us, But It Is Rarely Exploited As A Competitive Advantage.

You Can Listen To What People Say, Sure. But You Will Be Far More Effective If You Listen To What People Do.

The Opportunity Of A Lifetime Is To Pick Yourself. Quit Waiting To Get Picked; Quit Waiting For Someone To Give You Permission; Quit Waiting For Someone To Say You Are Officially Qualified... And Pick Yourself.

Here's Conventional Wisdom: Success Makes You Happy. Happiness Permits You To Be Generous. In Fact, It Actually Works Like This: Generosity Makes You Happy. Happy People Are More Likely To Be Successful.

The Market ... Demands A Signal From You That You're Serious, Powerful, Accepted, And Safe.

Laptop Computers Dramatically Increased The Time People Spend Doing Work. (the Internet Dramatically Decreased It, So We're Even).

The Mirror We Hold Up To The Person Next To Us Is One Of The Most Important Pictures She Will Ever See.

You Can't Control Other People, And Giving Them The Power To Decide If You Will Continue To Produce Good Work Is Foolish.

The Enemy Of Creativity... Is Fear. We're All Born Creative, It Takes A Little While To Become Afraid. A Surprising Insight: An Enemy Of Fear Is Creativity. Acting In A Creative Way Generates Action, And Action Persuades The Fear To Lighten Up.

I've Found That Giving Gifts Is Transformative. It Makes Me Better. It Clarifies My Thinking And Allows Me To Do Better Work.

The Fatigue Was There, But Some People Understood That Putting It Aside Was The Single Most Important Factor In Succeeding.

That's Why There's Lots And Lots Of Kinds Of Hot Sauces, And Not So Many Kinds Of Mustard. Not Because It's Hard To Make Interesting Mustard - You Could Make Interesting Mustard - But People Don't, Because No One's Obsessed With It, And Thus No One Tells Their Friends.

Positive Thinking Doesn't Guarantee Results, All It Offers Is Something Better Than Negative Thinking.

Positive Thinking

Skepticism Doesn't Help You Hear.

If You Set Your Bar At 'amazing' It's Awfully Difficult To Start. Your First Paragraph, Sketch, Formula, Sample Or Concept Isn't Going To Be Amazing. Your Tenth One Might Not Be Either. Confronted With The Gap Between Your Vision Of Perfect And The Reality Of What You've Created, The Easiest Path Is No Path. Shrug. Admit Defeat. Hit Delete. One More Reason To Follow Someone Else And Wait For Instructions. Of Course, The Only Path To Amazing Runs Directly Through Not-yet-amazing. But Not-yet-amazing Is A Great Place To Start, Because That's Where You Are.

Don’t Be Different Just To Be Different. Be Different To Be Better.

Things That Look Like Shortcuts Are Actually Detours (disguised As Less Work).

But If The Cow Is Purple, You'd Notice It, Ok? The Thing That's Going To Decide What Gets Talked About, What Gets Done, What Gets Changed, What Gets Purchased, What Gets Built Is, Is It Remarkable? And Remarkable's A Really Cool Word 'cause We Think It Just Means Neat, But It Also Means Worth Making A Remark About, And That Is The Essence Of Where Idea Diffusion Is Going.

Playing The Game Is A Form Of Winning The Game. In Those Competitions, We Win By Being Resilient.

By The Time There Is A Case Study About Your Industry, You Are Already Too Late.

The Purpose Of An Elevator Pitch Is To Describe A Situation Or Solution So Compelling That The Person You're With Wants To Hear More Even After The Elevator Ride Is Over.

I Think That Any Time Reality Doesn't Match Your Expectations, It Means That Marketing Was Involved.

Saying 'no' Or Even 'stop' Is The Hallmark Of The Professional You Want On Your Team.

Fire The Committee. No Great Website In History Has Been Conceived Of By More Than Three People. Not One. This Is A Deal Breaker.

The Way I Understand Gifts Is That The Giver Must Make A Sacrifice, Create An Uneven Exchange, Bring Himself Closer To The Recipient, Create Change And Do It All With The Right Spirit.

If It's Work, We Try To Figure Out How To Do Less, If It's Art, We Try To Figure Out How To Do More

You Don't Make Art After You Become An Artist. You Become An Artist By Ceaselessly Making Art.

The Opportunity Is Not In Being Momentarily Popular With The Anonymous Masses. It's In Being Missed When You're Gone, In Doing Work That Matters To The Tribe You Choose.

Take The Long Way. Do The Hard Work, Consistently And With Generosity And Transparency. And Then You Won't Waste Time Doing It Over.

The Job Is Not Your Work; What You Do With Your Heart And Soul Is The Work.

The Best Favors Are Worth Doing For The Doing, Not Because We'll Ever Get Paid Back Appropriately.

Data Is Not Useful Until It Becomes Information.

Who Gets To Decide What You Want?

When You Set Down The Path To Create Art, Whatever Sort Of Art It Is, Understand That The Path Is Neither Short Not Easy. That Means You Must Determine If The Route Is Worth The Effort. If It's Not, Dream Bigger.

A Bully Is Playing A Game, One That He Or She Enjoys And Needs. You're Welcome To Play This Game If It Makes You Happy, But For Most People, It Will Make You Miserable.

The Less People Know, The More They Yell.

Content Marketing Is The Only Marketing Left

Content Marketing

It's Never Too Late To Start Heading In The Right Direction.

Heading In The Right Direction

Books Work As An Art Form (and An Economic One) Because They Are Primarily The Work Of An Individual.

The Only Reason To Build A Website Is To Change Someone. If You Can't Tell Me The Change And You Can't Tell Me The Someone, Then You're Wasting Your Time.

Wasting Your Time

Communication Is The Transfer Of Emotion.

Anyone Who Says Failure Is Not An Option Has Also Ruled Out Innovation.

Thought Provoking

Failure Is Not An Option

'how Was Your Day?' Is A Question That Matters A Lot More Than It Seems.

Traditional Corporations, Particularly Large-scale Service And Manufacturing Businesses Are Organized For Efficiency. Or Consistency. But Not Joy. Joy Comes From Surprise And Connection And Humanity And Transparency And New...if You Fear Special Requests, If You Staff With Cogs, If You Have To Put It All In A Manual, Then The Chances Of Amazing Someone Are Really Quite Low.

I Have Something To Say. I Know How To Do Something. I’m Doing It. If You Want Me To Do It With You, Raise Your Hand.

If You Have A Book To Write, Write It. If You Want To Record An Album, Record It. No Need To Wait For Someone In A Cubicle Halfway Across The Country To Decide If You're Worthy.

Once You Have Permission To Talk To Someone, Finding New Products Or Services For Them Is A Smart Way To Grow.

When Your Art Fails, Make Better Art.

The Status Quo Is Persistent And Resistant. It Exists Because Everyone Wants It To. Everyone Believes That What They've Got Is Probably Better Than The Risk And Fear That Come With Change.

Forgive Yourself For Not Being The Richest, The Thinnest, The Tallest, The One With The Best Hair. Forgive Yourself For Not Being The Most Successful, The Cutest Or The One With The Fastest Time. Forgive Yourself For Not Winning Every Round. Forgive Yourself For Being Afraid. But Don’t Let Yourself Off The Hook, Never Forgive Yourself, For Not Caring Or Not Trying.

Facts Are Irrelevant. What Matters Is What The Consumer Believes.

Set Up A Life You Don't Need To Escape From.

Not Only Are Bloggers Suckers For The Remarkable, So Are The People Who Read Blogs.

Do You Believe In What You Do? Every Day? It Turns Out That Belief Happens To Be A Brilliant Strategy.

How Was Your Day? If Your Answer Was "fine," Then I Don't Think You Were Leading.

As Our Society Gets More Complex And Our People Get More Complacent, The Role Of The Jester Is More Vital Than Ever Before. Please Stop Sitting Around. We Need You To Make A Ruckus.

A One-hit Wonder Is A Legend Who Stopped Early.

Being Charismatic Doesn't Make You A Leader. Being A Leader Makes You Charismatic.

The Habit Of Doing More Than Is Necessary Can Only Be Earned Through Practice.

It's More Important That You Be Passionate About What You Do All Day Than It Is To Be Passionate About The Product That Is Being Sold.

The Best Creative Solutions Don't Come From Finding Good Answers To The Questions That Are Presented... They Come From Inventing New Questions!

It's Time To Stop Complying With The System And Draw Your Own Map. Stop Settling For What's Good Enough And Start Creating Art That Matters.

The Easier It Is To Quantify, The Less It's Worth.

It's Pretty Easy To Decide To Roll With The Punches, To Look At The Enormity Of Natural Disaster And Choose To Hunker Down And Do Less. It's More Important Than Ever, I Think, To Persist And Make A Dent In The Universe Instead. We've All Been Offered Access To So Many Tools, So Many Valuable Connections, So Many Committed People. What An Opportunity.

The Problem With Competition Is That It Takes Away The Requirement To Set Your Own Path, To Invent Your Own Method, To Find A New Way.

Strategic Quitting Is The Secret Of Successful Organizations

Being A Leader Gives You Charisma. If You Look And Study The Leaders Who Have Succeeded, That's Where Charisma Comes From, From The Leading.

Giving People What They Want Isn't Always What They Want.

Someone Can Always Do Your Job A Little Better Or Faster Or Cheaper Than You Can.

Listen To Your Fear But Don't Obey It.

I Don't Think We Have Any Choice. I Think We Have An Obligation To Change The Rules, To Raise The Bar, To Play A Different Game, And To Play It Better Than Anyone Has Any Right To Believe Is Possible.

If You Can Raise Money, You're Never Going To Have Trouble Getting A Job.

The Key To Getting A Reputation For Being Brilliant Is Actually Being Brilliant, Not Just Acting Like You Are.

If You're Going To Invest A Valuable Asset (like Time), Go Ahead And Make It Productive. Use A Postit Or Two, Or Some Index Cards Or A Highlighter. Not To Write Down Stuff So You Can Forget It Later, But To Create Marching Orders. It's Simple: If Three Weeks Go By And You Haven't Taken Action On What You've Written Down, You Wasted Your Time.

Many Things That Are True Are True Because You Believe Them.

Learn. Ceaselessly. Learn To Code, To Write Persuasively, To Understand New Technologies, To Bring Out The Best In Your Team, To Find Underused Resources And To Spot Patterns.

One Reason I Encourage People To Blog Is That The Act Of Doing It Stretches Your Available Vocabulary And Hones A New Voice.

Art Is A Human Act, A Generous Contribution, Something That Might Not Work, And It Is Intended To Change The Recipient For The Better, Often Causing A Connection To Happen.

Habits Are More Powerful Than Fears.

If You Can’t State Your Position In Eight Words, You Don’t Have A Position.

Playing Safe Is Very Risky.

Art Isn't Only A Painting; It's Anything That Changes Someone For The Better, Any Nonanonymous Interaction That Leads To A Human (not Simply A Commercial) Conclusion.

Good Marketers Tell A Story.

In General, Organizations Are Afraid To Fire Customers, No Matter How Unreasonable. This Is A Mistake. It's Good For You.

Marketing Is The Art Of Seeing (and Then Creating) What Might Be Interesting To More Than Our Friends

The Problem With Working With A Coach Isn't That We Don't Know What To Do. The Real Problem Is That We Don't Want To Change Our Mind.

I See Things Differently When I'm Focused On Opening Doors For Other People, And More Often Than Not, My Doors Are Opened As Well.

If There Isn't A Good Reason, Go Home. If There Is, Then Do Something ... Loud, Now, And Memorable.

Marketing Management Is Now Tribal Leadership.

You Can't Fool All The People, Not Even Most Of The Time. And People, Once Unfooled, Talk About The Experience.

Your Audacious Life Goals Are Fabulous. We're Proud Of You For Having Them. But It's Possible That Those Goals Are Designed To Distract You From The Thing That's Really Frightening You--the Shift In Daily Habits That Would Mean A Re-invention Of How You See Yourself.

Reject The Tyranny Of Picked. Pick Yourself.

Mind Your Own Business

The Art, The New, The Ability To Connect The Dots And To Make An Impact - Sooner Or Later, That Can Only Come From One Who Creates, Not From A Teacher And Not From A Book.

The Big Win Is When You Refuse To Settle For Average Or Mediocre.

Everyone Has A Comfort Zone. Worth Considering: How Hard (and How Often) Are You Willing To Work To Get Out Of It? You Can Turn That Into A Habit If You Choose.

Quality Is Not An Absolute Measure. It Doesn't Mean 'deluxeness' Or 'perfection'. It Means Keeping The Promise The Customer Wants You To Make.

I Think The Most Productive Thing To Do During Times Of Change Is To Be Your Best Self, Not The Best Version Of Someone Else.

Becoming A Superstar Takes About 10,000 Hours Of Hard Work.

If You Can't Be Remarkable, Perhaps You Should Consider Doing Nothing Until You Can.

You Don't Win An Olympic Gold Medal With A Few Weeks Of Intensive Training. There's No Such Thing As An Overnight Opera Sensation. Great Law Firms Or Design Companies Don't Spring Up Overnight... Every Great Company, Every Great Brand, And Every Great Career Has Been Built In Exactly The Same Way: Bit By Bit, Step By Step, Little By Little.

Successful People Fail Often, And, Worth Noting, Learn More From That Failure Than Everyone Else.

Success Comes From Doing The Hard Part. When The Hard Part Is All You've Got, You're More Likely To Do It. And This Is Precisely Why It's Difficult To Focus. Because Focusing Means Acknowledging That You Just Signed Up For The Hard Part.

Leadership Is A Choice. It's The Choice Not To Do Nothing.

The Wettest, Weirdest Environment Is Human Interaction. Whatever We Build Gets Misunderstood, Corroded And Chronic, And It Happens Quickly And In Unpredictable Ways. That's One Reason Why The Web Is So Fascinating-it's A Collision Between The Analytic World Of Code And Wet World Of People.

Artists Are People With A Genius For Finding A New Answer, A New Connection, Or A New Way Of Getting Things Done.

Saying No To Loud People Gives You The Resources To Say Yes To Important Opportunities.

Make Something Happen Today, Before You Go Home, Before The End Of The Week. Launch That Idea, Post That Post, Run That Ad, Call That Customer. Go The Edge, That Edge You've Been Holding Back From... And Do It Today. Without Waiting For The Committee Or Your Boss Or The Market. Just Go.

Every Voice Doesn't Matter--only The Voices That Move Your Idea Forward, That Make It Better, That Make You Better, That Make It More Likely You Will Ship Work That Benefits Your Tribe.

The Thing About Goals Is That Living Without Them Is A Lot More Fun, In The Short Run. It Seems To Me, Though, That The People Who Get Things Done, Who Lead, Who Grow And Who Make An Impact . . . Those People Have Goals.

The Way You Feel About Giving Money To Good Causes Has A Lot To Do With The Way You Feel About Money.

Every Great Company, Brand, Career Has Been Built In Exactly The Same Way: Bit By Bit, Step By Step, Little By Little.

Everyone Is Not Your Customer.

The Way You Make Something Happen Is To Do Something That A Fool Could Screw Up.

At Least At First, The New Thing Is Rarely As Good As The Old Thing Was. If You Need The Alternative To Be Better Than The Status Quo From The Very Start, You'll Never Begin.

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