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A Symptom Of The Revolution: When We State Something Is Impossible In Theory, But Then Change Our Minds When We Discover That It Is Possible In Practice.

-Seth Godin

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A Symptom Of The

Seth Godin

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A Symptom Of The Revolution: When We State Something Is Impossible In Theory, But Then Change Our Minds When We Discover That It Is Possible In Practice.

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Impossible Things

Possible And Impossible

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We Do Not Need To Teach Students To Embrace The Status Quo.

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Is It Worth Getting One More Tweet Out, Or Putting Your Phone Down And Doing Something That Is Worth Tweeting?

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It's Human Nature To Quit When It Hurts. But It's That Reflex That Creates Scarcity.

People Don't Believe What You Tell Them. They Rarely Believe What You Show Them. They Often Believe What Their Friends Tell Them. They Always Believe What They Tell Themselves.

It's Not About You, It's About The Next Person. The Single Best Use Of A Business Book Is To Help Someone Else. Sharing What You Read, Handing The Book To A Person Who Needs It... Pushing Those Around You To Get In Sync And To Take Action-that's The Main Reason It's A Book, Not A Video Or A Seminar. A Book Is A Souvenir And A Container And A Motivator And An Easily Leveraged Tool. Hoarding Books Makes Them Worth Less, Not More.

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Earn Trust, Earn Trust, Earn Trust. Then You Can Worry About The Rest.

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Doing Justice To The Work Is Your Task, Not Setting A World Record.

If You Don't Like Your Definition Of 'good Enough', Then Feel Free To Change That, But The Goal Before Shipping Is Merely That. Not Perfect.

Your Audacious Life Goals Are Fabulous. We're Proud Of You For Having Them. But It's Possible That Those Goals Are Designed To Distract You From The Thing That's Really Frightening You--the Shift In Daily Habits That Would Mean A Re-invention Of How You See Yourself.

Everyone We Interact With Is Changed Forever. The Only Questions Are: How Will They Be Different (and How Different Will They Be), And How Will We Be Different (and How Different Will We Be) As A Result?

Normal Is Fading Away. Governments And Industries And Schools Like Normal, Because It's Easier, It Scales And It's Profitable. But People Don't Like It - We Want To Be Who We Are, Not Who Some Marketer Tells Us To Be.

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One Way To Sell A Consumer Something In The Future Is Simply To Get His Or Her Permission In Advance.

Choose Your Customers, Choose Your Future.

Now, Before Sliced Bread Was Invented In The 1910s I Wonder What They Said? Like The Greatest Invention Since The Telegraph Or Something. But... The Thing About The Invention Of Sliced Bread Is This - That For The First 15 Years After Sliced Bread Was Available No One Bought It; No One Knew About It; It Was A Complete And Total Failure.

Turn Strangers Into Friends. Turn Friends Into Donors. And Then Do The Most Important Job: Turn Your Donors Into Fundraisers.

If You Can't Make Money From Attention, You Should Do Something Else For A Living.

Go Do Something Interesting. Ask If You Need Help.

The Sound Of A Small Bell During A Dark Night, Is Louder Than The Din Of Traffic Outside Your Window During Rush Hour. Surprise And Differentiation Have Far More Impact Than Noise Does.

In A Digital World, The Gift I Give You Almost Always Benefits Me More Than It Costs.

I Learned That A Long Walk And Calm Conversation Are An Incredible Combination If You Want To Build A Bridge.

The First Step Toward Becoming Extraordinary Is, Of Course, To Stop Being Ordinary.

Risking The Appearance Of Weakness Takes Strength. And The Market Knows It.

The Youtube Video Maker Gets More Out Of Making A Video Than You Get Out Of Watching It.

Instead Of Working So Hard To Prove The Skeptics Wrong, It Makes A Lot More Sense To Delight The True Believers. They Deserve It, After All, And They're The Ones That Are Going To Spread The Word For You.

Please Stop Waiting For A Map. We Reward Those Who Draw Maps, Not Those Who Follow Them.

I Don't Like Offending People, And It's Easy To Offend People When You Don't Know As Much As They Do. This Group Knows More About What It Takes To Lead In This Way Than I Ever Will. My Goal Is To Push People, But I Need To Do It From A Place Of Respect.

New Fashions (of All Sorts) Come From Unexpected Places, Not From The Arbiters Of What's Correct.

Unexpected Places

If You're Not Willing To Face The Abyss Of Choice, You Will Almost Certainly Not Spend Enough Time Dancing With Opportunity.

Just As We Don't Spend A Lot Of Time Worrying About How All Those Poets Out There Are Going To Monetize Their Poetry, The Same Is True For Most Bloggers.

Here's The Thing: The Book That Will Most Change Your Life Is The Book You Write.

Art Is A Personal Act Of Courage.

Acts Of Courage

Marketing Management Is Now Tribal Leadership.

My Blogging Life Is Basically Goalless. I Like The Zen Nature Of That, And Paradoxically, It Improves Results.

As Creators, Our Pursuit Of Perfection Might Be Misguided, Particularly If It Comes At The Expense Of The Things That Matter.

If You Want To Be A Leader, Go Lead

Change Isn't Made By Asking Permission. Change Is Made By Asking Forgiveness, Later.

Asking Permission

Asking For Forgiveness

I Have Something To Say. I Know How To Do Something. I’m Doing It. If You Want Me To Do It With You, Raise Your Hand.

I Think If You're Remarkable, Amazing Or Just Plain Spectacular, You Probably Shouldn't Have A Resume At All.

You Want It To Be Hard. If It's Hard, Then That Means Others Can't Do It Easily And You Can Charge For That Value.

At Least At First, The New Thing Is Rarely As Good As The Old Thing Was. If You Need The Alternative To Be Better Than The Status Quo From The Very Start, You'll Never Begin.

You Don't Have To Settle. It's A Choice You Get To Make Every Day.

The Largest Enemy Of Change Isn't 'no', It's 'not Yet' - That Is The Easiest Way To Forestall Change.

I Don't Think We Have Any Choice. I Think We Have An Obligation To Change The Rules, To Raise The Bar, To Play A Different Game, And To Play It Better Than Anyone Has Any Right To Believe Is Possible.

If You Need To Conceal Your True Nature To Get In The Door, Understand That You'll Probably Have To Conceal Your True Nature To Keep That Job.

The Way To Work With A Bully Is To Take The Ball And Go Home. First Time, Every Time. When There's No Ball, There's No Game. Bullies Hate That. So They'll Either Behave So They Can Play With You Or They'll Go Bully Someone Else.

Entertainment Has Seduced Us Into Believing That We Have A Chance To Live The Life They Live In The Movies. Even The People In The Movies Don't Live That Life. It Doesn't Take 135 Minutes To Make A Life, It Takes Almost A Century. Everything Doesn't Depend On What Happens In The Next Ninety Seconds. Ever.

A Brand Is The Set Of Expectations, Memories, Stores And Relationships That, Taken Together, Account For A Consumer's Decision To Choose One Product Or Service Over Another.

Plans Are Great, But Missions Are Better.

Getting Picked Is Fine If It Happens To You. But It's Not A Plan. It's A Version Of Waiting And Hoping.

Art Is What We Do When We're Truly Alive.

You Can't Shrink Your Way To Greatness!

The Question Is Not Will You Succeed? But Rather, Will You Matter?

Set A Goal, And In Small, Consistent Steps, Work To Reach It. Get Support From Your Peers When You Start Flagging. Repeat. You Will Change.

Make Enough Mole Hills, And Eventually You Will Build A Mountain.

Competence Is The Enemy Of Change!

Market-driven Design Builds The Success Of The Product's Marketing Into The Product Itself.

The Problem With Working With A Coach Isn't That We Don't Know What To Do. The Real Problem Is That We Don't Want To Change Our Mind.

People Get Good Gigs Because They Stand Up....you Don't Get Picked. Reject The Tyranny Of Picked. Pick Yourself.

Mind Your Own Business

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