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The Brand Is Only As Good As Your Products, So.. If People Have A Good Experience On Virgin Atlantic Or If They Have A Good Experience On Virgin Trains Or.. If They Have A Virgin Mobile Phone And They Can Get Straight Through To Our People And They're Well Looked After And Then They'll Try The Next Product That We Launch.

-Richard Branson

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The Brand Is Only

Richard Branson

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The Brand Is Only As Good As Your Products, So.. If People Have A Good Experience On Virgin Atlantic Or If They Have A Good Experience On Virgin Trains Or.. If They Have A Virgin Mobile Phone And They Can Get Straight Through To Our People And They're Well Looked After And Then They'll Try The Next Product That We Launch.

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If A Chairman Of A Company Visits Seattle, That Chairman Should Take All The Staff Out In The Evening And Have A Few Drinks Together, Talk Together And Party Together And Not Be Embarrassed About The Staff Seeing The Weaker Side Of You.

Nothing Else Even Comes Close.

I Think It's Quite Great To Set Yourself A Big Challenge And Then You've Got Another Reason For Keeping Fit.

Have Fun Do Good And The Money Will Come

The Jet Stream Is A Very Strong Force And Pushing A Balloon Into It Is Like Pushing Up Against A Brick Wall, But Once We Got Into It, We Found That, Remarkably, The Balloon Went Whatever Speed The Wind Went.

Fantasizing About The Future Is One Of My Favorite Pastimes.

Don't Become A Slave To Technology - Manage Your Phone, Don't Let It Manage You.

I Believe In Goals. It's Never A Bad Thing To Have A Dream. If Something Is Really What You Want To Do, Just Do It. Whatever Your Goal.

If Somebody Offers You An Amazing Opportunity But You Are Not Sure You Can Do It, Say Yes-then Learn How To Do It Later!

I Like Challenges In Life And Pushing Myself Out Of My Comfort Zone.

Money Is Only Interesting For What It Lets You Do And Create.

We're Introducing Separate Rooms With Double Beds In All Of Our Planes So People Can Actually Go With Their Partner And Have A Proper Night's Sleep...

I Do Believe The Harder You Work, The Luckier You Get.

I Can Honestly Say That I Have Never Gone Into Any Business Purely To Make Money. If That Is The Sole Motive Then I Believe You Are Better Off Not Doing It. A Business Has To Be Involving, It Has To Be Fun, And It Has To Exercise Your Creative Instincts.

Exploration Is A Wonderful Way To Open Our Eyes To The World, & To Truly See That Impossible Is Just A Word.

I've Obviously Been Born Fortunate. I Love People. I Enjoy Every Single Minute Of My Life.

You Know I Think If The People Who Work For A Business Are Proud Of The Business They Work For, They'll Work That Much Harder, And Therefore, I Think Turning Your Business Into A Real Force For Good Is Good Business Sense As Well.

I Just Think You Need To Spice Up Life Every Now And Then With A Bit Of Adventure And Excitement.

I'm A Lad Of The '60s. I Started A Magazine To Try And End The Vietnam War, But It Was A Number Of Years Before I Had The Profile, The Financial Resources And The Time To Do More.

If You Don't Make Bold Moves, The World Doesn't Move Forward.

I Think That You're Going To Get So Much More Out Of Life If You Just Say Yes At Every Opportunity.

Happiness Is The Secret Ingredient For Successful Businesses. If You Have A Happy Company It Will Be Invincible.

If You Have An Idea That's Going To Make A Big Difference To People's Lives, And Other People Are Not Doing It, You Know, Just Say "screw It," Do It And Get On With It, And Give It A Go.

Talent Comes From Experience And Failure

Self Improvement

My Interest In Life Comes From Setting Myself Huge, Apparently Unachievable Challenges And Trying To Rise Above Them.

I Prefer To Have A Great Time And To Keep My Wits About Me.

To Me, Business Isn't About Wearing Suits Or Pleasing Stockholders. It's About Being True To Yourself, Your Ideas And Focusing On The Essentials.

Universities Are Fantastic Places To Gain Knowledge On A Subject, Develop A Personal Network, Explore Your Character And Learn New Techniques To Approach Problems. I Do However Believe That There Is A Strong Argument For Students Who Have An Idea They Are Passionate About To Just Try And Turn It Into A Reality. I Fell Into This Category And I Don't Regret Not Going To University.

We Love Formula One And Think Formula One's Great. But We Think Formula E Is Different. We Would Be Making A Big Mistake If We Tried To Compete With Formula One And Be Similar To Formula One, We Have To Be Radically Different To Formula One To Have A Chance Of Survival. I Don't Mean Survival By Beating Formula One But Co-existing Complimentary To Formula One.

It's So Graceful To Be Blown By The Wind, To Go Where The Wind Takes You. Just Drifting Over Beautiful Rivers In A Balloon Is Perfect.

... Our First Priority Should Be The People Who Work For The Companies, Then The Customers, Then The Shareholders. Because If The Staff Are Motivated Then The Customers Will Be Happy, And The Shareholders Will Then Benefit Through The Company's Success.

Space Travel Will Be Like Every Other Business. There Will Be Competitors. . . . Thirty Months From Now, I'm Confident We'll Be Flying People Into Space.

For A Successful Entrepreneur It Can Mean Extreme Wealth. But With Extreme Wealth Comes Extreme Responsibility. And The Responsibility For Me Is To Invest In Creating New Businesses, Create Jobs, Employ People, And To Put Money Aside To Tackle Issues Where We Can Make A Difference.

I’ve Always Had A Soft Spot For Dreamers – Not Those Who Waste Their Time Thinking ‘what If’ But The Ones Who Look To The Sky And Say ‘why Can’t I Shoot For The Moon?’

My Parents Brought Me Up With This Philosophy. You Must Do Things. You Mustn't Watch What Other People Are Doing. You Must Not Listen To What Other People Are Doing.

Every Risk Is Worth Taking As Long As It's For A Good Cause, And Contributes To A Good Life.

Look For The Best In People To Build A Fantastic Team

Self Improvement

"i Think The Most Important Thing Is That In The Last Seven Days We've Just Had The Greatest Adventure Of Our Lifetimes." "i'm Inquisitive ... And I Love A New Challenge... And If I Feel That We Can Do It Better Than It's Been Done By Other People, We'll Have A Go."

If You Follow Your Dreams And Spend Your Life Doing What Brings You Joy, You Are More Likely To Find Success

Flowers Flourish When They're Watered, And Shrivel Up When They're Not. People Are No Different. The Best Leaders Are The Ones Who Look For The Best In People.

I Have Learnt So Much Over My 40 Years Of Business Which Would Have Been Valuable To Me When I Was Younger.

To Stand Still Today Is To Go Backwards...and Quickly...!

When People Are Placed In Positions Slightly Above What They Expect, They Are Apt To Excel.

All In All, The Internet Is A Force For Good, Providing Young Entrepreneurs With Access To An Incredible Wealth Of Information, Has Changed The Way We See The World And Is Also A Great Source Of Innovation And Entrepreneurial Opportunities.

Young Entrepreneurs

People Are No Different From Flowers. If You Water Them, They Flourish. If You Are Not Nice To Them, They Shrivel Up

If You Find Yourself Stuck In The Middle There Is Only One Way To Go, Forward.

Finding Yourself

The Quality Of Business Communications Has Become Poorer In Recent Years As People Avoid Phone Calls And Face-to-face Meetings, I Can Only Assume, In Some Misguided Quest For Efficiency.

Because I Don't See Virgin As A Company But As A Way Of Life And I Fully Enjoy It, I Don't Think I'll Ever Retire.

Most People Assume That A Record Shop's Success Lies In Selling Records. In Fact, Virgin's Success Both In Mail Order And The Record Shops Lay In Skill At Buying Records.

Entrepreneurial Business Favours The Open Mind. It Favours People Whose Optimism Drives Them To Prepare For Many Possible Futures, Pretty Much Purely For The Joy Of Doing So.

Entrepreneursh Ip Is A Great Leveller, Since Having The Benefit Of A Wealthy Background Or A Generous Investor Isn't Always An Advantage. The Wonderful Thing Is That Money Is Not The Sole Currency When It Comes To Starting A Business; Drive, Determination, Passion And Hard Work Are All Free And More Valuable Than A Pot Of Cash.

I Drink About 30 Cups Of Tea A Day. I'm A Complete Tea Addict.

Life Is A Helluva Lot More Fun If You Say Yes Rather Than No

The Companies That Look After Their People Are The Companies That Do Really Well. I'm Sure We'd Like A Few Other Attributes, But That Would Be The Most Important One.

If You Spot An Opportunity And Are Really Excited By It, Throw Yourself Into It With Everything You've Got.

Making Money Never Was My Incentive. I Just Want To Fight Big Companies.

Ridiculous Yachts And Private Planes And Big Limousines Won't Make People Enjoy Life More, And It Sends Out Terrible Messages To The People Who Work For Them. It Would Be So Much Better If That Money Was Spent In Africa - And It's About Getting A Balance.

If You Take Care Of Your Workers They'll Take Care Of Your Business.

If You Do Something For Fun And Create The Best Possible Product, Then The Profit Will Come.

If You Get Into Business Solely To Make Money, You Won’t. If You Try To Make A Real Difference, You’ll Find Success.

Those Who Achieve Great Things Are The Ones Willing To Be Scared But Not Scared Off. If You Dream Big And Take Risks, Impossible Becomes Just A Word.

Run Lean; Avoid Unnecessary Expenses.

As A Leader Of People, You Have To Be A Great Listener, A Great Motivator, Be Very Good At Praising And Bringing Out The Best In People.

Learn From Failure. If You Are An Entrepreneur And Your First Venture Wasn't A Success, Welcome To The Club.

We Need Government And Business To Work Together For The Benefit Of Everyone. It Should No Longer Be Just About Typical "corporate Social Responsibility" Where The "responsibility" Bit Is Usually The Realm Of A Small Team Buried In A Basement Office - Now It Should Be About Every Single Person In A Business Taking Responsibility To Make A Difference In Everything They Do, At Work And In Their Personal Lives.

The Way You Treat Your Employees Is The Way They Will Treat Your Customers

Employee Appreciation

If You Have Conflicts, Everything Breaks Down In Society. Kids Can't Go To School. Basic Health Can't Be Looked After. Every Aspect Of Society Falls Apart.

I Think You Can Get Happiness Through Making A Real Difference In Other People's Lives By Setting Out To Make Other People's Lives Better And Setting Out To Right The Wrongs In The World.

Play Fair, Be Prepared For Others To Play Dirty, And Don't Let Them Drag You Into The Mud.

To Succeed In Business You Need To Be Original, But You Also Need To Understand What Your Customers Want.

We Should Focus On What People Get Done, Not On How Many Hours Or Days Worked. Just As We Don't Have A Nine-to-five Policy, We Don't Need A Vacation Policy.

I Have Always Been A Huge Believer In The Inestimable Value Good Mentoring Can Contribute To Any Nascent Business

You Only Live Once, And I Just Don’t Want To Waste A Minute Of My Life.

You Only Live Once

Have Fun, Work Hard And Money Will Come. Don't Waste Time - Grab Your Chances. Have A Positive Outlook On Life. When It's Not Fun, Move On.

Every Success Story Is A Tale Of Constant Adaption, Revision And Change. A Company That Stands Still Will Soon Be Forgotten. Trying To Provoke Positive Change Is A Principle We've Embedded Across The Virgin Family For More Than Four Decades.

For A Successful Entrepreneur It Can Mean Extreme Wealth. But With Extreme Wealth Comes Extreme Responsibility.

People Who Work For Me Are Working For What I Believe In. The Leaders Who Run Our Companies Do So On The Basis Of Those Who Came First And Who Said, "a Company Is Its People." I Hope My Companies Are Run On The Basis Of Praising Their Workers And Looking For The Best In Them, Not Criticizing Them. In The Same Way That You Water A Plant And It Sprouts Leaves, People Flourish When You Praise Them.

If You Run A Business, Put On Top Your Employees, Then Your Consumers, And Then Your Shareholders.

Business Has To Give People Enriching, Rewarding Lives...or It's Simply Not Worth Doing.

We're Going Where No One Has Gone Before. There's No Model To Follow, Nothing To Copy. That Is What Makes This So Exciting.

I Doubt That I Would Have Been Successful In My Career And Happy In My Personal Life If I Hadn't Prioritized Health And Fitness. Staying Active Ensures Mental Preparedness And The Courage To Try New Things. It Helped Me To Stay Focused On Work But Also To Have Fun And Try New Approaches And Explore New Places. That's The Spirit Behind Virgin Sport - We Wanted To Introduce Fitness Activities That Are Enjoyable, Accessible And Part Of Your Overall Lifestyle.

When I Started Virgin From A Basement Flat In West London, I Did Not Set Out To Build A Business Empire. I Set Out To Create Something I Enjoyed That Would Pay The Bills.

So Unlike Having To Convert, You Know, All The Cars' Or All The Lorries' Petrol Stations, Once You've Actually Got The Clean Fuels, It's Relatively Easy To, You Know, Get It To The Airplanes.

I Believe A Good Leader Brings Out The Best In People By Listening To Them, Trusting In Them, Believing In Them, Respecting Them And Letting Them Have A Go.

Virgin Could Never Have Grown Into The Group Of More Than 200 Companies It Is Now, Were It Not For A Steady Stream Of Intrapreneurs Who Looked For And Developed Opportunities, Often Leading Efforts That Went Against The Grain.

Money Is A Poor Indicator Of Success.

Half The Art Of Ballooning Is To Make Your Crashes So Gentle That You Can Fool Yourself Into Calling Them Landings.

I've Used The Phoenix Centrifuge To Replicate What The Body's Going To Go Through On The Flight Up. I've Also Done Some Gravity Tests With Zero-g [a Charter-flight Service In Arlington, Va., That Uses Modified Boeing 727s To Simulate Weightlessness], Which Went Great.

When You Are Making A Decision About How Best To Serve Your Customers, Your Own Experience Is Often A Better Guide Than A More Sophisticated Analysis Of The Market.

Having A Good Network Can Be Invaluable. It Opens Doors For You And Allows You To Enter Into Opportunities That Are Beneficial To Your Business. In This Sense, 'who You Know' Is Undoubtedly Important, But To Me 'what You Know' Is More Important Because Once An Opportunity Shows Itself, It Is Up To You To Make The Most Of It, And This Is Down To Your Knowledge And Skill.

Good Customer Service Begins At The Top. If Your Senior People Don't Get It, Even The Strongest Links Further Down The Line Can Become Compromised.

A Company's Employees Are Its Greatest Asset And Your People Are Your Product

We Spend Most Of Our Lives Working. So Why Do So Few People Have A Good Time Doing It?

Customers Shouldn't Just Think Of Your Business As A Place To Buy A Product Or Use A Service - It Should Be A Fun Place To Be.

I've Been Taught Not To Have Any Regrets. If We Were To Add Up All Of The Hours Spent Regretting Mistakes And Use That Time To Develop New Ideas, Who Knows How Many Brilliant New Businesses Would Be Created.

Two Heads Are Definitely Better Than One And By Sourcing Ideas From Each Other, You Have A Better Chance Of Coming Up With A Strategy That Will Allow Your Business To Overcome A Setback Or Challenge.

I Just Like To Enjoy Life And Push Myself. Of Course, There Is Method To My Madness. When You Are Entering Into A New Industry, For Example, It Helps To Do Something To Get Your Name On The Front Pages.

I Never Went Into Business Just To Make Money - But I Found That If I Have Fun, The Money Will Come. I Often Ask Myself, Is My Work Fun And Does It Make Me Happy? I Believe That The Answer To That Is More Important Than Fame Or Fortune. If It Stops Being Fun, I Ask Why? If I Can't Fix It, I Stop Doing It.

I Love Creating Things, And As An Entrepreneur, I've Taken On Quite A Lot Of Major Corporations And Done Well. Capitalism Is The Only System That Works, But It Has Its Flaws; For One, It Brings Great Wealth To Only A Few People. That Wealth Obviously Brings Extreme Responsibility.

Mentorship Is Key To Unlocking Each Of Our Entrepreneurial Spirits.

No Failure Means No Risk, Which Means Nothing New

We Should All Seek To Innovate, Or Be Curious About Innovation. Innovation Truly Is One Of Our Greatest Gifts.

I Set Up This Magazine Called Student When I Was 16, And I Didn't Do It To Make Money - I Did It Because I Wanted To Edit A Magazine. There Wasn't A National Magazine Run By Students, For Students. I Didn't Like The Way I Was Being Taught At School. I Didn't Like What Was Going On In The World, And I Wanted To Put It Right.

I Have Learnt More From My Failures Than My Successes.

I Think That Being A Business A Leader That Treads All Over People To Get To The Top Is Actually Not The Way I Think To Become A Successful Business Leader.

I Was Fortunate Enough, After Many Visits To Many Wonderful, Weird People To Come Across Burt Rutan, Who Is A Genius In The Mojave Desert. And Spaceshipone Was Born And Had Three Flights Into Space That Won Something Called The X Prize. And From There, We're Building Spaceshiptwo, Which Is ... A Beautiful Spaceship That Is Very, Very, Very Nearly Completed And Will Be Ready From About Next Christmas Onwards To Start Taking People Into Space.

I Was Trouble - And Always In Trouble. Aged Eight I Still Couldn't Read. In Fact, I Was Dyslexic And Short-sighted. Despite Sitting At The Front Of The Class, I Couldn't Read The Blackboard. Only After A Couple Of Terms Did Anyone Think To Have My Eyes Tested. Even When I Could See, The Letters And Numbers Made No Sense At All.

Seek Out Strategic Alliances; They Are Essential To Growth And Provide Resistance To Bigger Competition.

Being Dyslexic Can Actually Help In The Outside World. I See Some Things Clearer Than Other People Do Because I Have To Simplify Things To Help Me And That Has Helped Others.

To Get The Respect Of People, I Think You've Got To Roll Up Your Sleeves And Lead With Your People. The Absolute Key Is Treating Your People Well. Looking For The Best In Your People. Lots And Lots Of Praise, No Criticism.

Clearly In The Eyes Of The Consumer; The Brand Has Not Been Diluted, But We Must Guard Against That Happening At All Costs.

Entrepreneurial

It Always Pays Off To Focus On Things That Will Make You Feel Proud. Remember This During Every Difficult Decision You Face.

London Is One Of The Most Exciting Cities In The World With So Many Fantastic Pubs And Restaurants. I Would Urge People To Get Out There And See As Much As Possible.

Cities In The World

I Think I've Learned That If You Have A House, You End Up Living In The Kitchen, So If You Have One Big Kitchen And Then Enough Bedrooms For Your Family, That's About All You Need For A Home.

If You Want To Be A Millionaire, Start With A Billion Dollars And Launch A New Airline.

My Philosophy In Life Is That You Only Live Once. Live Life To Its Fullest.

You Only Live Once

When People Warn Me Against Doing Something Once My Mind Is Made Up, I Grow Increasingly Determined To Try It.

Protect Your Reputation. Don't Be Afraid Of Making Mistakes.

The Most Important Thing For Entrepreneurs Is Not To Be Put Off By Failure.

Important Things

You're Offering A Great Service. People Are Tuning In. So Continue To Find Great People, Continue To Do What You're Doing. And Do It Better Than Your Rivals. I Know That's Easier Said Than Done.

Put Your Passions To Work To Make This World A Better Place.

You See, It's Essential That One Of Us Stays Awake During The Flight [ballon]. So, Rather Than Using The Comfortable Virgin Seats Which We Used To Cross The Atlantic, We've Asked British Airways For Two Of Theirs.

And From, You Know, Small Ideas, Bigger Ideas Emerge. So We're Starting With Suborbital Space Flights And We'll Then Go Into Orbital Space Flights And, You Know, Maybe One Day We'll Send People On A One-way Voyage Into The Depths Of Space As Per The Science Fiction Trips.

Having Colleagues Nearby, Whether At The Beach Or In A Crypt, Means The Ideas Are Always Flowing

Whether We're Fighting Climate Change Or Going To Space, Everything Is Moved Forward By Computers, And We Don't Have Enough People Who Can Code. Teaching Young People To Code Early On Can Help Build Skills And Confidence And Energize The Classroom With Learning-by-doing Opportunities. I Learned How To Fly A Hot Air Balloon When I Was 30,000 Feet Up And My Life Was In The Balance: You Can Learn Skills At Any Age But Why Wait When We Can Teach Everyone To Code Now!

I Like To Take Chances On People, And Whenever Possible, Promote From Within - It Sends A Great Message To Everyone In The Company When Someone Demonstrates A Passion For The Job And Leadership Skills At Every Step Along The Way And Is Rewarded With A Leadership Role.

When People Screw Up, Give Them A Second Chance.

The Balloons Only Have One Life And The Only Way Of Finding Out Whether They Work Is To Attempt To Fly Around The World.

Finding The One

The Truth Is This: The Earth Cannot Provide Enough Food And Fresh Water For 10 Billion People, Never Mind Homes, Never Mind Roads, Hospitals And Schools.

We Had An Electrical Fault About 500 Miles Into The Trip And Lost More Than Half Our Fuel. We Had A Fire On The Roof. And Missed Los Angeles By 3,500 Miles At The End Of The Trip And Ending Up In The Arctic In A Snowstorm.

Our Generation Has Inherited An Incredibly Beautiful World From Our Parents And They From Their Parents. It Is In Our Hands Whether Our Children And Their Children Inherit The Same World. We Must Not Be The Generation Responsible For Irreversibly Damaging The Environment.

From The First Days Of My Career As An Entrepreneur, I Have Always Used My Own And My Team's Lack Of Experience To Our Advantage. In Fact, At Our First Venture, Student Magazine, We Used Our Newcomer Status To Secure Great Interviews And Generate Publicity - People Were Excited About Our New Project And Wanted To Get Involved. Our Inexperience Fed Our Restless Enthusiasm For Trying New Things, Which Became Part Of Our Core Mission.

Your Employees Are Your Company’s Real Competitive Advantage. They’re The Ones Making The Magic Happen-so Long As Their Needs Are Being Met.

The Risk Is Worth It. Mike Would Have Been The First To Say That.

Look, I Think That When We Started Virgin Atlantic 30 Years Ago, We Had One 747 Competing With The Airlines That Had An Average Of 300 Planes Each. Every Single One Of Those Have Gone Bankrupt Because They Didn't Have Customer Service. They Had Might, But They Didn't Have Customer Service, So Customer Service Is Everything In The End.

If You Want To Stand Out From The Crowd, Give People A Reason Not To Forget You

Tough Times Are Inevitable In Life And In Business. But How You Compose Yourself During Those Times Defines Your Spirit And Will Define Your Future.

There Is No Planet B. We Have To Take Care Of The One We Have

People Who Think And Say We More Often Than I Are A Lot More Likely To Succeed.

Kite Surfing Is A Great Way Of Keeping Fit. Kiting Is Great Because You're Bouncing Over The Waves And You're Surfing The Waves. I Do Quite Long Kite Surfs-50 Miles In A Day.

Smiling Can Be A Competitive Advantage. It Makes Everyone Feel Better And Every Situation Brighter.

When We Start A New Venture, We Base It On Hard Research And Analysis. Typically, We Review The Industry And Put Ourselves In Our Customer's Shoes To See What We Could Do Better.

By Nature I Am Curious About Life, And This Extends To My Business.

Setting Customer Expectations At A Level That Is Aligned With Consistently Deliverable Levels Of Customer Service Requires That Your Whole Staff, From Product Development To Marketing, Works In Harmony With Your Brand Image.

What Matters Is Working With A Few Close Friends, People You Respect, Knowing That If Times Did Turn Bad These People Would Hold Together.

Records Are Made To Be Broken. It Is In Man's Nature To Continue To Strive To Do Just That.

I Was The Kind Of Entrepreneur That Never Really Felt I Made It. When Mike Olefield's "tubular Bells" [virgin Records' First Release] Sold 8 Or 10 Million Copies, I Suppose, At Age 19, I Could've Possibly Retired On The Money. Instead, I Immediately Pushed The Boat And Took That Risk Again.

The Best Advice I Got From My Dad? Wear A Condom.

Be Bold, Brave And Not Afraid To Fall On Your Face And Ultimately You Will Succeed

I Don't Think So, In That Virgin Is Already A Global Brand. Brands Like Amazon Have Had To Spend Hundreds Of Millions Of Pounds You Know, Building Their Brands, Whereas Virgin Is Already Well-known Around The World.

When Employees Tell You About Their Good Ideas For The Business, Don't Limit Your Response To Asking Questions, Taking Notes And Following Up. If You Can, Ask Those People To Lead Their Projects And Take Responsibility For Them. From Those Experiences, They Will Then Have Built The Confidence To Take On More And You Can Take A Further Step Back.

Asking Questions

Launching A Business Is Essentially An Adventure In Problem-solving.

Ideas Are The Lifeblood Of Business. Capture Every Fleeting Idea And Drive For Change.

Through The Right People Focusing On The Right Things, We Can, In Time, Get On Top Of A Lot If Not Most Of The Problems Of This World. And That's What A Number Of Us Are Trying To Do.

Ideally, Since 80 Percent Of Your Life Is Spent Working, You Should Start Your Business Around Something That Is A Passion Of Yours

Life Is A Series Of Ups And Clowns. Make It Worth Your Wild!

My Mother Was Determined To Make Us Independent. When I Was Four Years Old, She Stopped The Car A Few Miles From Our House And Made Me Find My Own Way Home Across The Fields. I Got Hopelessly Lost.

I Want Virgin To Be As Well-known Around The World As Coca-cola.

What We Are Trying To Do At Virgin Is Not To Have One Enormous Company In One Sector Under One Banner, But To Have Two Hundred Or Even Three Hundred Separate Companies. Each Company Can Stand On Its Own Feet And, In That Way, Although We've Got A Brand That Links Them, If We Were To Have Another Tragedy Such As That Of 11 September - Which Hurt The Airline Industry - It Would Not Bring The Whole Group Crashing Down.

We Always Enter Markets Where The Leaders Are Not Doing A Great Job, So We Can Go In And Disrupt Them By Offering Better Quality Services.

Screwing Business As Usual Fundamentally Recognises That Doing Good Is Good For Business.

Whatever Business You Are In, Every Company Can Shoot For The Start In Their Own Way.

I Am Always Working On The Go.

It Is Important To Remember That Life Is Not A Dress Rehearsal And That None Of Us Should Waste Our Time On Doing Things That Don’t Spark Fires Within Us. My Golden Rule For Business And Life Is: We Should All Enjoy What We Do And Do What We Enjoy.

The Key Is To Set Realistic Customer Expectations, And Then Not To Just Meet Them, But To Exceed Them - Preferably In Unexpected And Helpful Ways.

Loyal Customers

There Is No Point In Starting Your Own Business Unless You Do It Out Of A Sense Of Frustration.

Lead By Listening - To Be A Good Leader You Have To Be A Great Listener.

When You Are Starting A Business Or Going Down Any Challenging Endeavor, You Are Bound To Encounter Challenges. You Are Going To Hit Many Roadblocks And Obstacles. These Are Obstacles That Would Make Any Sane Person Want To Throw In The Towel And Quit. If You Want Your Business To Succeed, You Can’t Do That (duh).

I'm Sure If Brawn Gp Keep Plying Me With Champagne And Putting Gorgeous Virgin Girls Either Side Of Me, You Never Know!

Communicate Your Passion Clearly, Concisely And With Genuine Conviction.

I Think That Marijuana Should Be Legalized. I Think The Only Reason It Isn't Legal Is Because Politicians Who Smoked It When They Were Young Men Or Young Women Just Don't Have The Courage When They Become Politicians To Legalize It.

Your Company Should Act As A Springboard For Ambitious Employees, Not A Set Of Shackles.

Lavish Praise On People And People Will Flourish; Criticize People And They'll Shrivel Up.

I Suspect In Most Companies, The Public Relations Person Is Down At No. 20 In The Pecking Order. But Here, He Is Fighting Incredibly Important Battles. If A Negative Story Starts Running Away With Itself In The Press And Is Not Dealt With Fast, It Can Badly Damage The Brand, And So We Put Enormous Weight On Our Pr People.

Your Brand Or Your Name Is Simply Your Reputation, You Have To Fight In Life To Protect That As It Means Everything. Nothing Is More Important.

You Don't Learn To Walk By Following Rules. You Learn By Doing, And By Falling Over.

Entrepreneurship Is About Turning What Excites You In Life Into Capital, So That You Can Do More Of It And Move Forward With It.

I Find It Very Difficult To Think Of Mistakes; Not That I Don't Make Any But Because I Was Brought Up To Look Only At The Good Things In Life ... As For What Lost The Most Money, Probably Virgin Cola. It Is Still No 1 In Bangladesh Though.

And Obviously, From Our Own Personal Point Of View, The Principal Challenge Is A Personal Challenge.

There Is No Real Difference Between Work And Play - It’s All Living.

Too Many Companies Want Their Brands To Reflect Some Idealised, Perfected Image Of Themselves. As A Consequence, Their Brands Acquire No Texture, No Character And No Public Trust.

There Have Been Times When I Could Have Succumbed To Some Form Of Bribe, Or Could Have Had My Way By Offering One. But Ever Since That Night In Dover Prison I Have Never Been Tempted To Break My Vow.. My Parents Always Drummed Into Me That All You Have Life Is Your Reputation: You May Be Very Rich, But If You Lose Your Good Name You'll Never Be Happy.

Build Your Own Business Team. Survival In Business Requires A Synergy Of Skills.

Confidence Breeds Confidence And Negativity Breeds Negativity. Treat Those Around You With Respect And Dignity And They Will Thrive.

Although My Spelling Is Still Sometimes Poor, I Have Managed To Overcome The Worst Of My Difficulties Through Training Myself To Concentrate.

In The Same Way That I Tend To Make Up My Mind About People Within Thirty Seconds Of Meeting Them, I Also Make Up My Mind About Whether A Business Proposal Excites Me Within About Thirty Seconds Of Looking At It. I Rely Far More On Gut Instinct Than Researching Huge Amounts Of Statistics.

Life Can Seem Rather Unreal At Times. Alive And Well And Loving One Day. No Longer There The Next.

Perhaps, Therefore, It Is Odd That If There Is Any One Phrase That Is Guaranteed To Set Me Off It's When Someone Says To Me, 'ok, Fine. You're The Boss!' What Irks Me Is That In 90% Of Such Instances What That Person Is Really Saying Is, 'ok, Then, I Don't Agree With You, But I'll Roll Over And Do It Because You're Telling Me To. But If It Doesn't Work Out I'll Be The First To Remind Everyone That It Wasn't My Idea.'

I Think Great Businessmen Are More Likely Made Than Born. I Don't Know If It's From Your Upbringing, Your Parental Background, The Struggles You Go Through. In My Own Particular Situation, I Left School At 15 And I Was Struggling To Survive In The Jungle And That Was A Great Education. So I Think Just Getting Out There, Hands On, Learning To Survive Teaches You A Lot.

It Can Be A Challenge Not To Let Failure, Or Negativity From Others, Prevent You From Going After What You Believe In And What In Your Gut You Know Can Work. However It Is Important To Face These Challenges Head On And Give Them A Go And Importantly Don't Beat Yourself Up If You Fail - Just Pick Yourself Up, Learn As Much As You Can From The Experience And Get On With The Next Challenge.

I Believe In Benevolent Dictatorship Provided I Am The Dictator.

I Am Prepared To Try Anything Once.

If You're Lucky Enough To Have A Few Hundred Thousand Dollars In The Bank Account, That Should Be Sufficient For Your Own Personal Needs, And Anything More Than That You've Got To Put To Good Use.

With Space Travel, [it's] No Different. You Know, In 1990 I Read The Name Virgin Galactic Airways. Loved The Name. And Set Out To Try To Find An Engineer Or Rocket Scientist In The World Who Could Build A Safe, Reusable Rocket That Could Take People To And From Space And We Could Start A Whole New Era Of Commercial Space Travel.

Past Failures Unlock Future Successes

Education Doesn't Just Take Place In Stuffy Classrooms And University Buildings, It Can Happen Everywhere, Every Day To Every Person.

Listen More Than You Talk. Nobody Learned Anything By Hearing Themselves Speak.

Do Not Be Embarrassed By Your Failures, Learn From Them And Start Again.

Every Aspect Of Life Is Magnificent And Wonderful. It's So Important To Keep Fit And Healthy.

Once A Changemaker, Always A Changemaker But Only A Few Swim Against The Tide.

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