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And From, You Know, Small Ideas, Bigger Ideas Emerge. So We're Starting With Suborbital Space Flights And We'll Then Go Into Orbital Space Flights And, You Know, Maybe One Day We'll Send People On A One-way Voyage Into The Depths Of Space As Per The Science Fiction Trips.

-Richard Branson

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And From, You Know,

Richard Branson

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And From, You Know, Small Ideas, Bigger Ideas Emerge. So We're Starting With Suborbital Space Flights And We'll Then Go Into Orbital Space Flights And, You Know, Maybe One Day We'll Send People On A One-way Voyage Into The Depths Of Space As Per The Science Fiction Trips.

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When You're First Thinking Through An Idea, It's Important Not To Get Bogged Down In Complexity. Thinking Simply And Clearly Is Hard To Do.

I Believe That Drudgery And Clock-watching Are A Terrible Betrayal Of That Universal, Inborn Entrepreneurial Spirit.

The Best Advice I Got From My Dad? Wear A Condom.

Virgin, Is How Good You Are With People. If You're - If You're Good With People And You've Got - You Know, And You Really Care, Genuinely Care About People Then I'm Sure We Could Find A Job For You At Virgin. I Think, You Know, That, You Know, That The Companies That Look After Their People Are The Companies That Do Really Well. I'm Sure We'd Like A Few Other Attributes, But That Would Be The Most Important One.

Ideally, Since 80 Percent Of Your Life Is Spent Working, You Should Start Your Business Around Something That Is A Passion Of Yours

Spend More Time Smiling Than Frowning And More Time Praising Than Criticizing.

I Rely Far More On Gut Instinct Than Researching Huge Amounts Of Statistics.

I Believe A Great Company, Whether Improving A Sector Or Creating A New One, Needs To Have An Excellent Product Or Service At Its Core; Needs Strong Management To Execute The Plan And A Good Brand To Give It The Edge Over Its Competitors. Providing Quality Service, Combined With Value For Money And In An Innovative Way Ensures You Offer Real Value - And Finally To Be Responsible To Society And The Planet.

It's All About Finding And Hiring People Smarter Than You. Getting Them To Join Your Business. And Giving Them Good Work. Then Getting Out Of Their Way. And Trusting Them. You Have To Get Out Of The Way So You Can Focus On The Bigger Vision. That's Important. And Here's The Main Thing....you Must Make Them See Their Work As A Mission.

I Have Always Believed That Business Should Be A Force For Good.

Talent Comes From Experience And Failure

Self Improvement

Most Entrepreneurs Are Not Doing It For Financial Motives In The First Place. They're Just People Who Love Creating.

Screwing Business As Usual Fundamentally Recognises That Doing Good Is Good For Business.

To Be A Real Entrepreneur You Always Have To Be Looking Forward. The Moment You Rest On Your Laurels Is The Moment Your Competition Overtakes You.

I've Never Sued Anybody, Though There Have Been One Or Two Occasions I've Wanted To Strangle One Or Two People.

Global Warming Is Another Big Area That We Need To Get On Top Of. And Diseases In Africa, Which We're Also Working On And Seeing If We Can Make A Difference On. And There Are Lots Of Issues That Governments Seem To Be Blind About.

I'm Not The Sort Of Person Who Fears Failure.

Grow Internally First. Strengthen Your Bottom Line First Before Considering External Growth.

It Is The Satisfaction Of Doing It For Yourself And Motivating Others To Work With You In Bringing It About. It Is About The Fun, Innovation, Creativity With The Rewards Being Far Greater Than Purely Financial.

Don't Think What's The Cheapest Way To Do It Or What's The Fastest Way To Do It. Think What's The Most Amazing Way To Do It.

The Most Important Thing For Entrepreneurs Is Not To Be Put Off By Failure.

Important Things

There Are No Quick Wins In Business - It Takes Years To Become An Overnight Success.

Overnight Success

Early On In Your Career, Find Someone Better Than Yourself To Run The Business On A Day-to-day Basis. Remove Yourself, Maybe Even From The Building, And From The Nitty-gritty. That Way, You're Going To Be Able To See The Bigger Picture And Think Of New Areas To Go Into.

After All - Life Is Not A Dress Rehearsal!

We Always Enter Markets Where The Leaders Are Not Doing A Great Job, So We Can Go In And Disrupt Them By Offering Better Quality Services.

My Interest In Life Comes From Setting Myself Huge, Apparently Unachievable Challenges And Trying To Rise Above Them.

A Company's Employees Are Its Greatest Asset And Your People Are Your Product

Money Is A Poor Indicator Of Success.

Every Business, Like A Painting, Operates According To Its Own Rules. There Are Many Ways To Run A Successful Company. What Works Once May Never Work Again. What Everyone Tells You Never To Do May Just Work, Once.

Run Lean; Avoid Unnecessary Expenses.

The Quickest Way To Become A Millionaire In The Airline Business Is To Start Out As A Billionaire.

Airline Business

When You Are Starting A Business Or Going Down Any Challenging Endeavor, You Are Bound To Encounter Challenges. You Are Going To Hit Many Roadblocks And Obstacles. These Are Obstacles That Would Make Any Sane Person Want To Throw In The Towel And Quit. If You Want Your Business To Succeed, You Can’t Do That (duh).

I've Been In Africa, And I've Been To Hospitals Of Africa, And They're Not Hospitals, They're Places Where People Go To Die. And Rows And Rows And Rows Of People Just Dying And The Waiting Rooms Of The Hospitals Are Full Of People Waiting To Get Into The Beds Of The People Who Died The Night Before, And They're Dying From Unnecessary Diseases.

With All My Employees, I Listen To Them, Trust In Them, Believe In Them, Respect Them And Let Them Have A Go! I Never Believe I Know Better Than They Do And Have Been Fortunate Over The Years To Build Up A Very Strong Management Team Whom I Can Trust And Take Advice From.

I Decided There Must Be Room For Another Airline When I Spent Two Days Trying To Get Through To People Express.

It's Never Easy To Set Up Any Business, But It Comes Back To Determination And Drive And The Love Of What You Do!

All Of Us Have Just Got To Find That Time To Look After Our Bodies. That Helps Us Make Sure That Our Mind Is Sharp. I Know That When I'm Feeling Great And Really Fit, I Can Get In Three Or Four Hours More Of Really Productive Work.

Productive Work

I Think Business Leaders All Over The World Should Not Just Think Of How We Can Make Lots Of Money, Which Is Fine, But To Take Some Of The Problems In The World And Get Out There And Tackle Them Using Business. I Think That If Businesses Do That We Can Get On Top Of These Problems.

Actually, We Did A Fun April Fools' Thing With Google A Couple Of Years Ago, Which We Called Virgle. And We Looked For Volunteers To Go On A One-way Trip To Mars.

Breaking The Rules And Challenging Convention Is In The Dna Of Every Successful Entrepreneur. Doing Things Differently And Solving Problems With New, Innovative And Fresh Approaches Are The Very Reason Many Start-ups Are Able To Compete And Sometimes Outpace The Established Market Leaders.

Choose Great People And Shine In Their Shadows

When I Started Virgin From A Basement In West London, There Was No Great Plan Or Strategy. I Didn't Set Out To Build A Business Empire ... For Me, Building A Business Is All About Doing Something To Be Proud Of, Bringing Talented People Together And Creating Something That's Going To Make A Real Difference To Other People's Lives.

Explore This Next Great Frontier Where The Boundaries Between Work And Higher Purpose Are Merging Into One, Where Doing Good Really Is Good For Business.

Learn To Live On The Edge.

To Me, Business Isn't About Wearing Suits Or Pleasing Stockholders. It's About Being True To Yourself, Your Ideas And Focusing On The Essentials.

And In The Process, We Have Come Up With Fuels - Algae-based Fuels, Isobutanol-based Fuels And Other Fuels - That We Think Will Power The Planes In The Future So That, You Know, By 2020 I Hope That Our Planes Will Be Powered On Fuels That Are Clean Fuels And Are Not Polluting The Environment So That We'll Have A Green Airline And An Airline That Actually Has Fuels That Will Be Hopefully Cheaper Than The Dirty Fuels Of The Past. So [we're] Doing Good And Also Turning A Profit At The Same Time.

Look For The Best In People To Build A Fantastic Team

Self Improvement

We Don't Actually Plan To Launch New Businesses Over The Next Few Years, But We Are Planning To Take The Ones We Have Into New Territories.

I Am Convinced That Companies Should Put Staff First, Customers Second And Shareholders Third - Ultimately That's In The Best Interest Of Customers And Shareholders.

The Extraordinary Thing About The Record Industry Is How Success Can Take Off Without Warning.

Extraordinary Things

Good People Have Always Been At The Heart Of The Virgin Business, And That's Largely Because We Have Tried To Keep Our Business Small, And Our Management Teams Tight-knit. I Feel That Small, Compact Companies, Are Better Run. That Is Partly Because People Feel More Connected In Small Companies.

I Suspect In Most Companies, The Public Relations Person Is Down At No. 20 In The Pecking Order. But Here, He Is Fighting Incredibly Important Battles. If A Negative Story Starts Running Away With Itself In The Press And Is Not Dealt With Fast, It Can Badly Damage The Brand, And So We Put Enormous Weight On Our Pr People.

Free Publicity And Word Of Mouth Is Probably The Best And Cheapest Form Of Advertising. Learn To Use It To Your Advantage.

There Are Quite A Few Things I've Done That Even I Thought Might Have Been One Step Too Far. But If You Are Willing To Make A Fool Of Yourself And Make People Smile, As Long As You Do It With A Sense Of Fun, You Can Get Away With It.

Making Money Never Was My Incentive. I Just Want To Fight Big Companies.

Right Now I'm Just Delighted To Be Alive And To Have Had A Nice Long Bath.

It's Really Important To Find An Hour Or Two To A Day To Make Sure That You Keep Healthy, Keep Fit. It's Very Easy Just To Forget That Aspect. And If You're Feeling Really Good And Fit, I Think You Can Get Two Or Three Extra Hours A Day Of Hard Work In As Well.

I Myself Have Benefited From Many Mentors Throughout My Life.

My Philosophy Is That If I Have Any Money I Invest It In New Ventures And Not Have It Sitting Around.

Complexity Is Your Enemy. Any Fool Can Make Something Complicated. It Is Hard To Keep Things Simple.

No Failure Means No Risk, Which Means Nothing New

I Don't Think So, In That Virgin Is Already A Global Brand. Brands Like Amazon Have Had To Spend Hundreds Of Millions Of Pounds You Know, Building Their Brands, Whereas Virgin Is Already Well-known Around The World.

The Balloons Only Have One Life And The Only Way Of Finding Out Whether They Work Is To Attempt To Fly Around The World.

Finding The One

Fun Is At The Core Of The Way I Like To Do Business And It Has Been Key To Everything I've Done From The Outset. More Than Any Other Element, Fun Is The Secret Of Virgin's Success. I Am Aware That The Ideas Of Business As Being Fun And Creative Goes Right Against The Grain Of Convention, And It's Certainly Not How The They Teach It At Some Of Those Business Schools, Where Business Means Hard Grind And Lots Of 'discounted Cash Flows' And Net' Present Values'.

Fun Is One Of The Most Important - And Underrated - Ingredients In Any Successful Venture. If You're Not Having Fun, Then It's Probably Time To Call It Quits And Try Something Else.

On Conflicts, Generally Speaking, The World Is A Hell Of A Lot Better To Live In Today Than It Was Thirty Years Ago, Despite What's Going On In Syria. There Are Definitely Hopeful Signs That The World Is Moving, Decade By Decade, In The Right Direction.

The First Thing To Look For When Searching For A Great Employee Is Somebody With A Personality That Fits With Your Company Culture. Most Skills Can Be Learned, But It Is Difficult To Train People On Their Personality.

It Always Pays Off To Focus On Things That Will Make You Feel Proud. Remember This During Every Difficult Decision You Face.

In Business, As In Life, All That Matters Is That You Do Something Positive.

Meaningful Work

I Drink About 30 Cups Of Tea A Day. I'm A Complete Tea Addict.

Brave People Don't Live Forever, But Cautious People Don't Live At All.

If You Run Your Business Fairly; If You Treat People Well; If You Try To Move Your Business Into Areas That Are Making A Real Positive Difference To Other Peoples Lives; I Think You'll A. Have Much Pleasant Life, But B. I Think You'll Have A Much More Successful Business.

Our Generation Has Inherited An Incredibly Beautiful World From Our Parents And They From Their Parents. It Is In Our Hands Whether Our Children And Their Children Inherit The Same World. We Must Not Be The Generation Responsible For Irreversibly Damaging The Environment.

Screw It, Just Do It!

Always Think, 'what's The Worst That Can Happen' And Have Some Kind Of Strategy To Deal With It

Self Improvement

I Have Always Believed That There Is No Point In Having Regrets As You Learn Far More From Mistakes Than Successes. Embrace A Mistake And Learn From It; Don't Regret Them.

If You Can Make Peoples Lives A Lot Better, You've Got A Really Good Business.

I Think It's Quite Great To Set Yourself A Big Challenge And Then You've Got Another Reason For Keeping Fit.

I Have Always Lived My Life By Making Lists: Lists Of People To Call, Lists Of Ideas, Lists Of Companies To Set Up, Lists Of People Who Can Make Things Happen. Each Day I Work Through These Lists, And That Sequence Of Calls Propels Me Forward.

I Think Business Needs To Have A Heart And To Have A Heart A Company Must Be More Than Just A Moneymaking Machine.

You Can Never Go Too Far Wrong By Thinking Like A Customer Who’s New To The Business.

I Believe A Good Leader Brings Out The Best In People By Listening To Them, Trusting In Them, Believing In Them, Respecting Them And Letting Them Have A Go.

Meet Regularly With Your Business Team And Brainstorm. Intricate Business Problems Are Mostly Resolved At Brainstorming Sessions.

There Have Been Times When I Could Have Succumbed To Some Form Of Bribe, Or Could Have Had My Way By Offering One. But Ever Since That Night In Dover Prison I Have Never Been Tempted To Break My Vow.. My Parents Always Drummed Into Me That All You Have Life Is Your Reputation: You May Be Very Rich, But If You Lose Your Good Name You'll Never Be Happy.

It's Better To Say Nothing Than Spend 1,000 Words Or An Hour Speech Saying Nothing. Get To The Point.

We've Always Had A Pretty Competitive And Pretty Ferocious Battle With British Airways... It's Lasted Now About 14 Years, And We're Very Pleased To Have Survived It.

Too Many Companies Want Their Brands To Reflect Some Idealised, Perfected Image Of Themselves. As A Consequence, Their Brands Acquire No Texture, No Character And No Public Trust.

Never Go Into Business Purely To Make Money. If That's The Motive You're Better Off Doing Nothing.

Once A Changemaker, Always A Changemaker But Only A Few Swim Against The Tide.

I Prefer To Have A Great Time And To Keep My Wits About Me.

A Successful Business Must Have A Sound Knowledge Of Its Market And Work On How Its Product Or Service Will Be Different, Stand Out And Improve People's Lives. If You Can Ensure It Responds To A Real Need In The Market Place, Your Business Can Punch Well Above Its Weight.

... Our First Priority Should Be The People Who Work For The Companies, Then The Customers, Then The Shareholders. Because If The Staff Are Motivated Then The Customers Will Be Happy, And The Shareholders Will Then Benefit Through The Company's Success.

In A Sense, When We Started Virgin Atlantic, I Was Trying To Create An Airline For Myself. If You Try To Build The Perfect Airline For Yourself, It Will Be Appreciated By Others.

If You Are A New Startup Company, Try Not To Arouse The Interest Or Suspicion Of Your Competition; Especially If They Are A Bigger Company. They Can Crush You While You Are Still In Your Startup Phase. Lie Low While Still Strengthening Your Bottom Line.

Learn To Raise Capital By Any Means Necessary. That's Your Primary Job As An Entrepreneur. You Must Continually Raise Capital From Family And Friends, Banks, Suppliers, Customers And Investors.

I Was Never, Ever Interested In Becoming A Businessman Or An Entrepreneur. If I Was A Businessman, Or Saw Myself As A Businessman, I Would Have Never Gone Into The Airline Business.

Airline Business

Don't Bother Doing Something Unless You're Radically Different From The Competition.

Commitment Is Not Letting People Down. That's Very Important In Life.

Have Fun Do Good And The Money Will Come

Fantasizing About The Future Is One Of My Favorite Pastimes.

Of Course An Individual Can Make A Huge Difference But It Is When Those Individuals Come Together With Like-minded Souls That They Can Change The World For Ever And Importantly For The Better.

My Philosophy In Life Is That You Only Live Once. Live Life To Its Fullest.

You Only Live Once

Those People Who Spend Their Time Working On Things They Love Are Usually The Ones Enjoying Life The Most. They Are Also The Ones Who Dared To Take A Risk And Chase Their Dreams.

Like Getting Into A Bleeding Competition With A Blood Bank.

I Just Love Every Minute Of My Life. I Love The Variety. Every Minute Of Every Day I'm Meeting Fascinating New People, Learning And Working With Wonderful Teams Of People Creating Wonderful Things.

Realize That The People Who Are Working With You, This Is Their Life. You Know, 80% Of Their Time Is Spent At Work. Make Sure That They're Proud Of What They're Doing, That They're Enjoying What They're Doing.

A Business Has To Be Involving, It Has To Be Fun, And It Has To Exercise Your Creative Instincts.

I Think I've Learned That If You Have A House, You End Up Living In The Kitchen, So If You Have One Big Kitchen And Then Enough Bedrooms For Your Family, That's About All You Need For A Home.

I Enjoy The Company Of Other People. That's Where I Get Most Of My Satisfaction From

We'll Not Be Sending Anyone Into Space Before It Is Safe And The Vehicle Is Well And Truly Tested.

And Ever Since Then [i] Have Set Up Businesses Basically Out Of Frustration. I Mean, I Set Up Virgin Atlantic With One Second-hand 747 Because I Hated The Experience Of Flying On Other People's Airlines. And I Thought, You Know, I Could Try To Create The Kind Of Airline That I'd Like To Fly On. And People Liked It.

Whether You Are Launching A Start-up Or Leading An Established Company, You Should Start Establishing Your Social Media Presence If You Haven’t Already.

The Best Lessons Are Usually Learned From Failure. You Musn't Beat Yourself Up If You Fail - Just Pick Yourself Up, Learn As Much As You Can From The Experience And Get On With The Next Challenge...the Brave May Not Live Forever, But The Cautious Never Live At All.

And From, You Know, Small Ideas, Bigger Ideas Emerge. So We're Starting With Suborbital Space Flights And We'll Then Go Into Orbital Space Flights And, You Know, Maybe One Day We'll Send People On A One-way Voyage Into The Depths Of Space As Per The Science Fiction Trips.

Learn To Use Your Brain Power. Critical Thinking Is The Key To Creative Problem Solving In Business.

In The Same Way That I Tend To Make Up My Mind About People Within Thirty Seconds Of Meeting Them, I Also Make Up My Mind About Whether A Business Proposal Excites Me Within About Thirty Seconds Of Looking At It. I Rely Far More On Gut Instinct Than Researching Huge Amounts Of Statistics.

People Are No Different From Flowers. If You Water Them, They Flourish. If You Are Not Nice To Them, They Shrivel Up

Give Your Employees A Mission That Matches Their Ambitions. When You Challenge People, They Surprise You.

The Truth Is This: The Earth Cannot Provide Enough Food And Fresh Water For 10 Billion People, Never Mind Homes, Never Mind Roads, Hospitals And Schools.

If You Don't Make Bold Moves, The World Doesn't Move Forward.

If You Can Run One Business Well, You Can Run Any Business Well.

Taking Bold Climate Action Now Has The Potential To Unleash The Full Power Of Business And At The Same Time Lift Millions Of People Out Of Poverty. We're The First Generation To Recognize This And The Last Generation That Will Have This Opportunity.

We Need Government And Business To Work Together For The Benefit Of Everyone. It Should No Longer Be Just About Typical "corporate Social Responsibility" Where The "responsibility" Bit Is Usually The Realm Of A Small Team Buried In A Basement Office - Now It Should Be About Every Single Person In A Business Taking Responsibility To Make A Difference In Everything They Do, At Work And In Their Personal Lives.

Everybody Has A Camera On Their Phone These Days, Everybody Wants A Selfie Or A Picture, And The Moment One Person Starts Taking A Picture Everybody Congregates Around So I've Become Quite A Fast Walker. I Don't Like Saying, "no," To People But By Walking Fast One Might Be Able To Avoid The First Photo.

Happiness Doesn't Come From Making A Fortune And Owning Lots Of Possessions. 'stuff' Doesn't Bring Happiness. Family, Friends, Good Health And The Satisfaction That Comes From Making A Positive Difference Are What Really Matter.

Have Faith In Yourself. Think Yes Not No. Live Life To The Full. Never Give Up.

First Of All, If You're Setting Up A New Company, You Want To Try To Find A Brand That Can Work On A Global Basis.

We Went All The Way Down The Himalayan Chain For A Day And A Half. That Was Magnificent, Except The Chinese Told Us They Were Going To Shoot Us Down If We Came Out The Far End. So I Spent A Lot Of My Time Contacting Former Prime Minister Tony Blair Begging Him To Tell The Chinese We Were Coming In This Direction By Mistake And Could He Please Say We Have No Nasty Motives For Flying Into Their Territory.

If You Aim Higher Than You Expect, You Could Reach Higher Than You Dreamed.

I Think You Can Get Happiness Through Making A Real Difference In Other People's Lives By Setting Out To Make Other People's Lives Better And Setting Out To Right The Wrongs In The World.

Space Travel Will Be Like Every Other Business. There Will Be Competitors. . . . Thirty Months From Now, I'm Confident We'll Be Flying People Into Space.

Don't Wait Till You Are Big Before You Begin Building Your Brand. Build A Brand From Scratch Alongside Your Business.

A Good Idea For A New Business Tends Not To Occur In Isolation, And Often The Window Of Opportunity Is Very Small. So Speed Is Of The Essence.

What We Are Trying To Do At Virgin Is Not To Have One Enormous Company In One Sector Under One Banner, But To Have Two Hundred Or Even Three Hundred Separate Companies. Each Company Can Stand On Its Own Feet And, In That Way, Although We've Got A Brand That Links Them, If We Were To Have Another Tragedy Such As That Of 11 September - Which Hurt The Airline Industry - It Would Not Bring The Whole Group Crashing Down.

We'll Go Into Orbit. We'll Go To The Moon. This Business Has No Limits.

I Never Really Felt Secure Until I Was Well Into My 30s, Because Anytime I Had Success, I Would Invest In New Projects.

If You Run A Business, Put On Top Your Employees, Then Your Consumers, And Then Your Shareholders.

If You Have An Idea That's Going To Make A Big Difference To People's Lives, And Other People Are Not Doing It, You Know, Just Say "screw It," Do It And Get On With It, And Give It A Go.

If You Want Milk, Don't Sit On A Stool In The Middle Of A Field In The Hope That A Cow Will Back Up To You.

Well, I'm Somebody Who Is Just Living ...living Life, And If I Get Frustrated By Something, Then I Like To Try To Put It Right.

My Mother Was Determined To Make Us Independent. When I Was Four Years Old, She Stopped The Car A Few Miles From Our House And Made Me Find My Own Way Home Across The Fields. I Got Hopelessly Lost.

An Exceptional Company Is The One That Gets All The Little Details Right.

Ideas Are The Lifeblood Of Business. Capture Every Fleeting Idea And Drive For Change.

My Parents Brought Me Up With This Philosophy. You Must Do Things. You Mustn't Watch What Other People Are Doing. You Must Not Listen To What Other People Are Doing.

Whatever You And Your Team Decide Your New Brand Will Stand For, Deliver On That Promise. That's The Only Way You'll Ever Control Your Brand. And Beware: Brands Always Mean Something. If You Don't Define What The Brand Means, Your Competitors Will.

We Need A New Way Of Doing Business To Get Out Of The Present Crisis ... Absolute Greed Has Come Close To Bankrupting The World. Thanks To The Crisis That Certain Businesses Have Dumped On Everyone A Lot Of People Are Going To Suffer On A Global Scale. All Of Us Must Learn. It Is All The More Important That Those Business Leaders That Are Left Standing Try To Be A Force For Good.

Be Authentic And Organic. It Can't Be Forced Or It Won't Work. And Most Importantly, Have Fun.

Never To Be Frightened Of Taking Risks And Always Follow Your Instincts!

I Have Learnt So Much Over My 40 Years Of Business Which Would Have Been Valuable To Me When I Was Younger.

I Think That Marijuana Should Be Legalized. I Think The Only Reason It Isn't Legal Is Because Politicians Who Smoked It When They Were Young Men Or Young Women Just Don't Have The Courage When They Become Politicians To Legalize It.

If People Aren't Calling You Crazy, You Aren't Thinking Big Enough.

Don't Become A Slave To Technology - Manage Your Phone, Don't Let It Manage You.

The Brands That Will Thrive In The Coming Years Are The Ones That Have A Purpose Beyond Profit.

Colleagues Should Take Care Of Each Other, Have Fun, Celebrate Success, Learn By Failure, Look For Reasons To Praise Not To Criticize, Communicate Freely And Respect Each Other.

We Believe That Within Five Years, 96 Percent Of British Consumers Will Have Access To The Internet, Whether It Be Through A Personal Computer, A Set-top Box Or A Mobile Phone.

I Like To Set Myself A New Adventure Challenge At Least Once Or Twice A Year Because I Love That Side Of My Life. I Love Getting Fit And Training For It.

I Have Never Had An Office That I Work Out Of And Work Has Become Intertwined With My Personal Life.

If You Love What You Do And If You Believe In What You Do, Others Will Share Your Enthusiasm. Passionate People Find Their Way To The Virgin Group, And When They Do, We Snap Them Up And Try To Keep Them Within The Family.

Sometimes The Riskiest Decision You Can Make Is To Do Nothing.

My General Attitude To Life Is To Enjoy Every Minute Of Every Day. I Never Do Anything With A Feeling Of, 'oh God, I've Got To Do This Today.'

Smiling Can Be A Competitive Advantage. It Makes Everyone Feel Better And Every Situation Brighter.

If You're Bringing Up Kids, You Just Want To Smother Them With Love And Praise And Enthusiasm. So I Don't Think You Can Mollycoddle Your Kids Too Much Really.

We Will Eventually Build Space Science Labs And Hotels, Prodding The Capability For Missions Beyond The Orbit Of The Earth. Our Space-hotel Guests Will Be Able To Take Breath-taking Excursions, Flying A Couple Of Hundred Feet Above The Moon's Surface In Small Two-man Spaceships. In Time, We Will Launch Missions To Mars And Beyond.

It Is Important In Life To Turn Adversity To Success

Self Improvement

If I'm Setting Up A New Business I'll Spend Three Or Four Months Learning Everything There Is About That Business, Everything There Is About That Subject And Then I Will Find Good People To Run It On A Day-to-day Basis, But Whilst They're Running It At Least I Know What They're Talking About When They Come Back To Me.

Age Isn't As Important So Long As You Are Surrounded By People You Love, Doing Things You Passionately Believe In.

A Setback Is Never A Bad Experience, Just Another One Of Life’s Lessons.

Bad Experiences

Building A Business Is Not Rocket Science, It's About Having A Great Idea And Seeing It Through With Integrity.

If You Get Your Face And Your Name Out There Enough, People Will Start To Recognize You.

If A Chairman Of A Company Visits Seattle, That Chairman Should Take All The Staff Out In The Evening And Have A Few Drinks Together, Talk Together And Party Together And Not Be Embarrassed About The Staff Seeing The Weaker Side Of You.

I Find It Very Difficult To Think Of Mistakes; Not That I Don't Make Any But Because I Was Brought Up To Look Only At The Good Things In Life ... As For What Lost The Most Money, Probably Virgin Cola. It Is Still No 1 In Bangladesh Though.

I Personally Don't Believe Anything Is Impossible. With Enough Determination And Effort, Almost Everything Is Possible.

Our Model Is To Develop Each Business Separately With Its Own Shareholder And Management - This Way We Can Concentrate On The Job In Hand, Rather Than Be Part Of Some Enormous And Faceless Conglomerate.

We [virgin Group] Have Been Successful Not By Wasting Time Scrutinising Our Competitors But By Looking At Ourselves From The Point Of View Of Our Customers Do And Seeking Feedback Through Listening.

And Obviously, From Our Own Personal Point Of View, The Principal Challenge Is A Personal Challenge.

Of Course, A Lot Of Businesses Want To Reach Students, So I Funded The Magazine By Selling Advertising. I Sold Something Like $8,000 Worth Of Advertising For The First Edition, And That Was In 1966. I Printed Up 50,000 Copies, And I Didn't Even Have To Charge For Them On The Newsstand Because My Costs Were Already Covered.

We Should Focus On What People Get Done, Not On How Many Hours Or Days Worked. Just As We Don't Have A Nine-to-five Policy, We Don't Need A Vacation Policy.

If You Don't Have Time For The Small Things, You Won't Have Time For The Big Things

As Men, We All Have Something To Give. We All Have The Power To Do Our Own Part To Stop The Global Pandemic Of Violence Against Women And Girls. It Is Holding Us All Back.

In Syria, If [bashar Al-] Assad Had Just Been A Statesman And Handed Over The Reigns In Time, Syria Would Not Be Heading Down The Nightmare That It Is Today.

The Most Breathtaking Thing About Being In Space Is Actually Looking Back At The Earth.

The Years I Would Have Spent At University, I Spent Building Student Magazine And Virgin Records. For Me That Was Far More Fun And Satisfying. I Have Treated Everyday As The University Education I Never Had And Think I Learnt More About Business And Life Than I Would Have At University In The Process.

Business Is What Concerns Us. If You Care About Something Enough To Do Something About It, You're In Business

It's Far More Difficult Being A Small-business Owner Starting A Business Than It Is For Me With Thousands Of People Working For Us And 400 Companies. Building A Business From Scratch Is 24 Hours, 7 Days A Week, Divorces, It's Difficult To Hold Your Family Life Together, It's Bloody Hard Work And Only One Word Really Matters - And That's Surviving.

Remember It's Ok To Be Yourself.

Have Passion For What You Do; Believe In Yourself And Your Product And Your Customer; Persevere; Delegate; Listen. Have Fun. Today, I Add: "do Good".

With Space Travel, [it's] No Different. You Know, In 1990 I Read The Name Virgin Galactic Airways. Loved The Name. And Set Out To Try To Find An Engineer Or Rocket Scientist In The World Who Could Build A Safe, Reusable Rocket That Could Take People To And From Space And We Could Start A Whole New Era Of Commercial Space Travel.

A Little Humour Is Good For The Soul - Regardless Of How Old You May Be.

Well, The Odds Must Be Against Anybody Being Able To Fly Around The World In A Balloon On The First Attempt. All Of Us Who Are Attempting To Go Around The World In Balloons Are Effectively Flying In Experimental Craft Because These Craft Cannot Be Tested.

Communicate Your Passion Clearly, Concisely And With Genuine Conviction.

And You Know, I've Had Great Fun Turning Quite A Lot Of Different Industries On Their Head And Making Sure Those Industries Will Never Be The Same Again, Because Virgin Went In And Took Them On.

Entrepreneursh Ip Is Not About Getting One Over On The Customer. It’s Not About Working On Your Own. It’s Not About Looking Out For Number One. It’s Not Necessarily About Making A Lot Of Money. It Is Absolutely Not About Letting Work Take Over Your Life. On The Contrary, It’s About Turning What Excites You In Life Into Capital, So That You Can Do More Of It And Move Forward With It.

We're Going Where No One Has Gone Before. There's No Model To Follow, Nothing To Copy. That Is What Makes This So Exciting.

Please Don’t Get Hung Up On This Question Of Whether You Need To Have Experience In An Industry Before You Launch Your Startup.

I’ve Always Had A Soft Spot For Dreamers – Not Those Who Waste Their Time Thinking ‘what If’ But The Ones Who Look To The Sky And Say ‘why Can’t I Shoot For The Moon?’

Capitalism Has Never Stood Back And Examined Itself Properly. I Think Everybody Knows That Capitalism Is The Only Thing That Works, But Is The Current Form Of Capitalism The Best Way Of It Working?

The Way You Treat Your Employees Is The Way They Will Treat Your Customers

Employee Appreciation

Protect Your Reputation. Don't Be Afraid Of Making Mistakes.

We All Are Now Very Aware Of What A Connected World We Live In - Connected To Each Other And To The Earth That Gives Us Everything We Have. We Need All Countries And Companies To Step Up And Play Their Part - Setting Strong Goals, Having Clear Plans, And Openly Demonstrating Progress.

Nobody's Ever Called Me Sir Richard. Occasionally In America, I Hear People Saying Sir Richard And Think There's Some Shakespearean Play Taking Place. But Nowhere Else Anyway.

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Ernest Shackleton

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