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And In The Process, We Have Come Up With Fuels - Algae-based Fuels, Isobutanol-based Fuels And Other Fuels - That We Think Will Power The Planes In The Future So That, You Know, By 2020 I Hope That Our Planes Will Be Powered On Fuels That Are Clean Fuels And Are Not Polluting The Environment So That We'll Have A Green Airline And An Airline That Actually Has Fuels That Will Be Hopefully Cheaper Than The Dirty Fuels Of The Past. So [we're] Doing Good And Also Turning A Profit At The Same Time.

-Richard Branson

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And In The Process,

Richard Branson

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And In The Process, We Have Come Up With Fuels - Algae-based Fuels, Isobutanol-based Fuels And Other Fuels - That We Think Will Power The Planes In The Future So That, You Know, By 2020 I Hope That Our Planes Will Be Powered On Fuels That Are Clean Fuels And Are Not Polluting The Environment So That We'll Have A Green Airline And An Airline That Actually Has Fuels That Will Be Hopefully Cheaper Than The Dirty Fuels Of The Past. So [we're] Doing Good And Also Turning A Profit At The Same Time.

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If You Don't Make Bold Moves, The World Doesn't Move Forward.

Be The Best At What You Do

Self Improvement

You Can Never Go Too Far Wrong By Thinking Like A Customer Who’s New To The Business.

When Employees Tell You About Their Good Ideas For The Business, Don't Limit Your Response To Asking Questions, Taking Notes And Following Up. If You Can, Ask Those People To Lead Their Projects And Take Responsibility For Them. From Those Experiences, They Will Then Have Built The Confidence To Take On More And You Can Take A Further Step Back.

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The Jet Stream Is A Very Strong Force And Pushing A Balloon Into It Is Like Pushing Up Against A Brick Wall, But Once We Got Into It, We Found That, Remarkably, The Balloon Went Whatever Speed The Wind Went.

My Interest In Life Comes From Setting Myself Huge, Apparently Unachievable Challenges And Trying To Rise Above Them.

At The End, Entrepreneurship Is Not About Wearing Expensive Suits And Earning A Lot Of Money. It Is All About Being True To Yourself, To Your Values In Life. Your Dreams.

If You Follow Your Dreams And Spend Your Life Doing What Brings You Joy, You Are More Likely To Find Success

To Launch A Business Means Successfully Solving Problems. Solving Problems Means Listening.

Virgin, Is How Good You Are With People. If You're - If You're Good With People And You've Got - You Know, And You Really Care, Genuinely Care About People Then I'm Sure We Could Find A Job For You At Virgin. I Think, You Know, That, You Know, That The Companies That Look After Their People Are The Companies That Do Really Well. I'm Sure We'd Like A Few Other Attributes, But That Would Be The Most Important One.

I Believe A Good Leader Brings Out The Best In People By Listening To Them, Trusting In Them, Believing In Them, Respecting Them And Letting Them Have A Go.

Early On In Your Career, Find Someone Better Than Yourself To Run The Business On A Day-to-day Basis. Remove Yourself, Maybe Even From The Building, And From The Nitty-gritty. That Way, You're Going To Be Able To See The Bigger Picture And Think Of New Areas To Go Into.

Everything In Your Business Can Be Outsourced... If You're Not Emotionally Attached To Doing It All.

I Personally Don't Believe Anything Is Impossible. With Enough Determination And Effort, Almost Everything Is Possible.

Be Creative. Innovate Consistently On The Little Things That The Big Companies Ignore. Little Things Often Make Big Differences In Business.

I Enjoy The Company Of Other People. That's Where I Get Most Of My Satisfaction From

Virgin Could Never Have Grown Into The Group Of More Than 200 Companies It Is Now, Were It Not For A Steady Stream Of Intrapreneurs Who Looked For And Developed Opportunities, Often Leading Efforts That Went Against The Grain.

Everyone Needs Something To Aim For. You Can Call It A Challenge, Or You Can Call It A Goal. It Is What Makes Us Human. It Was Challenges That Took Us From Being Cavemen To Reaching For The Stars.

I Just Like To Enjoy Life And Push Myself. Of Course, There Is Method To My Madness. When You Are Entering Into A New Industry, For Example, It Helps To Do Something To Get Your Name On The Front Pages.

My Mother Was Determined To Make Us Independent. When I Was Four Years Old, She Stopped The Car A Few Miles From Our House And Made Me Find My Own Way Home Across The Fields. I Got Hopelessly Lost.

Choose Great People And Shine In Their Shadows

The Key Is To Set Realistic Customer Expectations, And Then Not To Just Meet Them, But To Exceed Them - Preferably In Unexpected And Helpful Ways.

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Those People Who Spend Their Time Working On Things They Love Are Usually The Ones Enjoying Life The Most. They Are Also The Ones Who Dared To Take A Risk And Chase Their Dreams.

Play Fair, Be Prepared For Others To Play Dirty, And Don't Let Them Drag You Into The Mud.

I Have Always Believed That Business Should Be A Force For Good.

For A Successful Entrepreneur It Can Mean Extreme Wealth. But With Extreme Wealth Comes Extreme Responsibility. And The Responsibility For Me Is To Invest In Creating New Businesses, Create Jobs, Employ People, And To Put Money Aside To Tackle Issues Where We Can Make A Difference.

I've Taken Many Knocks Over The Years But It Has Only Made Me Stronger And More Determined To Succeed.

Determined To Succeed

I Never Really Felt Secure Until I Was Well Into My 30s, Because Anytime I Had Success, I Would Invest In New Projects.

When I Was 15, I Left School To Start A Magazine, And It Became A Success Because I Wouldn't Take No For An Answer. I Remember Banging On James Baldwin's Door To Ask For An Interview When He Came To England. Then I Got Jean-paul Sartre's Home Phone Number And Asked Him To Contribute. If I'd Been 30, He Might Have Said No, But I Was A 15-year-old With Passion And He Was Charmed. Making Money Was Always Just A Side Product Of Having A Good Time And Creating Things Nobody'd Seen Before.

As We Drifted To Earth I Sat Up On The Glass Roof Of The Capsule, Watching The Beauty Of The Golden Dawn As It Broke Over The Desert. This Was A Day I Never Thought I'd See And The Rising Sun And Growing Warmth Of The Day Seemed Very Precious. It Made Me Aware That Hard-won Things Are More Valuable Than Those That Come Too Easily. It Reminded Me To Always Enjoy The Moment.

Sometimes I Do Wake Up In The Mornings And Feel Like I've Just Had The Most Incredible Dream. I've Just Dreamt My Life

A Business Is Simply An Idea To Make Other People's Lives Better.

I'd Like To See The Government Back A Programme Of Research Into The Medical Properties Of Cannabis And I Do Not Object To Its Responsible Use As A Recreational Relaxant.

Consider Getting Smaller In Order To Get Bigger.

Perhaps My Early Problems With Dyslexia Made Me More Intuitive: When Someone Sends Me A Written Proposal, Rather Than Dwelling On Detailed Facts And Figures I Find That My Imagination Grasps And Expands On What I Read.

Money Gives You The Freedom To Do With Your Time What You Want To Do With It

Good Customer Service Begins At The Top. If Your Senior People Don't Get It, Even The Strongest Links Further Down The Line Can Become Compromised.

You See, It's Essential That One Of Us Stays Awake During The Flight [ballon]. So, Rather Than Using The Comfortable Virgin Seats Which We Used To Cross The Atlantic, We've Asked British Airways For Two Of Theirs.

I Want Virgin To Be As Well-known Around The World As Coca-cola.

To Be Successful, You Have To Be Out There, You Have To Hit The Ground Running

Being Successful

What Can You Do To Make A Difference? And Why Should You Do It? (...) The Scale Of One's Social Investments Doesn't Matter. What Matters Is That You Operate As A Force For Good At Every Scale Available To You.

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Although My Spelling Is Still Sometimes Poor, I Have Managed To Overcome The Worst Of My Difficulties Through Training Myself To Concentrate.

And From, You Know, Small Ideas, Bigger Ideas Emerge. So We're Starting With Suborbital Space Flights And We'll Then Go Into Orbital Space Flights And, You Know, Maybe One Day We'll Send People On A One-way Voyage Into The Depths Of Space As Per The Science Fiction Trips.

I Think It's Important We Continue To Find New Ways For Start-up Businesses To Get Access To Funding, Mentorship And Business Advice.

If Something Can't Be Explained On The Back Of An Envelope, It's Rubbish.

One Thing Is Certain In Business, You And Everyone Around You Will Make Mistakes.

Launching A Business Is Essentially An Adventure In Problem-solving.

I Have Learnt So Much Over My 40 Years Of Business Which Would Have Been Valuable To Me When I Was Younger.

Please Don’t Get Hung Up On This Question Of Whether You Need To Have Experience In An Industry Before You Launch Your Startup.

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If You Do Something For Fun And Create The Best Possible Product, Then The Profit Will Come.

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Colleagues Should Take Care Of Each Other, Have Fun, Celebrate Success, Learn By Failure, Look For Reasons To Praise Not To Criticize, Communicate Freely And Respect Each Other.

If You Want To Be A Millionaire, Start With A Billion Dollars And Launch A New Airline.

I Have Always Looked On My Businesses Not Just As Money-making Machines, But As Adventures That Can, I Hope, Make People Better Off.

Once A Changemaker, Always A Changemaker But Only A Few Swim Against The Tide.

Any Idea Can Be A Great Idea If You Think Differently, Dream Big And Commit To Seeing It Realized

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When I Started Virgin From A Basement Flat In West London, I Did Not Set Out To Build A Business Empire. I Set Out To Create Something I Enjoyed That Would Pay The Bills.

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Whenever I See People Getting A Bad Deal I Want To Step In And Do Something About It. Of Course, This Is Not Pure Altruism - There's A Profit To Be Made Too.

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Past Failures Unlock Future Successes

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The Risk Is Worth It. Mike Would Have Been The First To Say That.

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Actually, We Did A Fun April Fools' Thing With Google A Couple Of Years Ago, Which We Called Virgle. And We Looked For Volunteers To Go On A One-way Trip To Mars.

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We're Introducing Separate Rooms With Double Beds In All Of Our Planes So People Can Actually Go With Their Partner And Have A Proper Night's Sleep...

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Values Cannot Be Speedily Forgotten If It Is Inconvenient Or Commercially Expedient. Values Have To Have Meaning And Longevity; Otherwise They Are Valueless. You Cannot Embrace Innovation Up To A Point Or Only Sometimes. Branding Demands Commitment; Commitment To Continual Re-invention; Striking Cords With People To Stir Their Emotions; And Commitment To Imagination. It Is Easy To Be Cynical About Such Things, Much Harder To Be Successful.

The Brands That Will Thrive In The Coming Years Are The Ones That Have A Purpose Beyond Profit.

I Have Always Lived My Life By Making Lists: Lists Of People To Call, Lists Of Ideas, Lists Of Companies To Set Up, Lists Of People Who Can Make Things Happen. Each Day I Work Through These Lists, And That Sequence Of Calls Propels Me Forward.

Unless You Dream, Nothing Will Happen. If You Dream, You Might Be Able To Make Your Dreams Come True.

Enjoy Life - You Only Get One.

The Key To Generating Loyalty And Rising Above The General Noise Seems To Be All About Creating An Authentic Voice.

Whether We're Fighting Climate Change Or Going To Space, Everything Is Moved Forward By Computers, And We Don't Have Enough People Who Can Code

By Working Hard, By Making The Right Moves, You Can Create Your Own Luck, I Think. But Certainly Luck Plays A Part.

An Exceptional Company Is The One That Gets All The Little Details Right.

If You Get Into Business Solely To Make Money, You Won’t. If You Try To Make A Real Difference, You’ll Find Success.

There Is No Such Thing As A Boring Person: Everyone Has Stories And Insights Worth Sharing. While On The Road, We Let Our Phones Or Laptops Take Up Our Attention. By Doing That, We Might Miss Out On The Chance To Learn And Absorb Ideas And Inspiration From An Unexpected Source: Our Fellow Travelers.

Fantasizing About The Future Is One Of My Favorite Pastimes.

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Whatever Business You Are In, Every Company Can Shoot For The Start In Their Own Way.

In 30 Years Time, As Technology Moves Forward Even Further, People Are Going To Look Back And Wonder Why Offices Ever Existed.

I Think You Should Do In Life What You Think You'll Make A Real Difference At. And Generally, As A Businessperson, You Do Things You Don't Really Have Experience In.

Companies Need To Have A Lot More Flexibility With Their People... . If Somebody Wants To Golf Around The World For Two Months, Okay, Well, Maybe On An Unpaid Basis, Let Them Do It. That Sort Of Flexibility I Think Is Incredibly Important Because Most Of Our Time, We Spend At Work.

Create The Kind Of Workplace And Company Culture That Will Attract Great Talent. If You Hire Brilliant People, They Will Make Work Feel More Like Play.

If People Aren't Calling You Crazy, You Aren't Thinking Big Enough.

I've Obviously Been Born Fortunate. I Love People. I Enjoy Every Single Minute Of My Life.

I Believe A Great Company, Whether Improving A Sector Or Creating A New One, Needs To Have An Excellent Product Or Service At Its Core; Needs Strong Management To Execute The Plan And A Good Brand To Give It The Edge Over Its Competitors. Providing Quality Service, Combined With Value For Money And In An Innovative Way Ensures You Offer Real Value - And Finally To Be Responsible To Society And The Planet.

Business Opportunities Are Like Buses, There's Always Another One Coming.

I Have Always Believed That There Is No Point In Having Regrets As You Learn Far More From Mistakes Than Successes. Embrace A Mistake And Learn From It; Don't Regret Them.

You Shouldn't Be Looking For People Slipping Up, You Should Be Looking For All The Good Things People Do And Praising Those.

Anyone Who Makes An Effort At Whatever They Hope To Accomplish Can, And Will, Seriously Improve Their Chances Of Succeeding.

When People Are Placed In Positions Slightly Above What They Expect, They Are Apt To Excel.

If Family Or Friends Are Unwell Or Ill - It's Perhaps The Only Thing That Really Can Make One Feel Vulnerable.

Brave People Don't Live Forever, But Cautious People Don't Live At All.

If You Take Care Of Your Workers They'll Take Care Of Your Business.

If You Don't Take Risks You Won't Achieve Anything.

I May Be A Businessman In That I Set Up And Run Companies For Profit, But When I Try To Plan Ahead And Dream Up New Products And New Companies, I'm An Idealist.

I Doubt That I Would Have Been Successful In My Career And Happy In My Personal Life If I Hadn't Prioritized Health And Fitness. Staying Active Ensures Mental Preparedness And The Courage To Try New Things. It Helped Me To Stay Focused On Work But Also To Have Fun And Try New Approaches And Explore New Places. That's The Spirit Behind Virgin Sport - We Wanted To Introduce Fitness Activities That Are Enjoyable, Accessible And Part Of Your Overall Lifestyle.

Be Bold, Brave And Not Afraid To Fall On Your Face And Ultimately You Will Succeed

I Just Love Every Minute Of My Life. I Love The Variety. Every Minute Of Every Day I'm Meeting Fascinating New People, Learning And Working With Wonderful Teams Of People Creating Wonderful Things.

If You Don't Have Time For The Small Things, You Won't Have Time For The Big Things

There Are Millions Of People Out There Who Would Love To Become Astronauts, Who'd Love To Go To Space - They'd Love To Look Back At This Wonderful World From Space. That Will Be The Engine That Will Enable Us Then To Develop Spaceships To Transport People Around The World At Tremendous Speeds In An Environmentally Friendly Way.

Happiness Is The Secret Ingredient For Successful Businesses. If You Have A Happy Company It Will Be Invincible.

One Of The Best Bits Of Advice I Can Give Is, Early On, When You're Building A New Business, Try To Find Somebody To Run It On A Day-to-day Basis To Free Yourself Up To Look At The Bigger Picture.

Surprisingly, A Large Number Of People Who Fell Out With Their Partners Contacted Us, Saying That They Would Love To Fly On A Virgle Spaceship. But Out Of April Fools' Jokes Come Real Things, And I Wouldn't Be Surprised, Within The Next 50 Years, [if] There Are One-way Trips Heading Out Into Space With People On It. It Would Be Very Exciting.

Every Risk Is Worth Taking As Long As It's For A Good Cause, And Contributes To A Good Life.

Spend More Time Smiling Than Frowning And More Time Praising Than Criticizing.

It's Incredible To Get People To Turn Out Right In The Middle Of No Where.

Being Dyslexic Can Actually Help In The Outside World. I See Some Things Clearer Than Other People Do Because I Have To Simplify Things To Help Me And That Has Helped Others.

The Bigger The Dream, The Greater The Opportunity

Grow Internally First. Strengthen Your Bottom Line First Before Considering External Growth.

People Flourish If They’re Praised.

Your Brand Name Is Only As Good As Your Reputation

And [we Hope To Sell] The Clean Fuels To Other Airlines. I Mean, The Exciting Thing About The Breakthrough With Clean Fuels For The Airline Industry Is There's Only 1,700 Pumps In The World That Fill Up The Airlines.

It Is Only By Being Bold That You Get Anywhere. If You Are A Risk-taker, Then The Art Is To Protect The Downside.

It Isn't Effective Or Productive To Force Your Employees To Do Anything. Choice Empowers People And Makes For A More Content Workforce.

All You Have In Life Is Your Reputation: You May Be Very Rich, But If You Lose Your Good Name, Then You'll Never Be Happy. The Thought Will Always Lurk At The Back Of Your Mind That People Don't Trust You.

On Conflicts, Generally Speaking, The World Is A Hell Of A Lot Better To Live In Today Than It Was Thirty Years Ago, Despite What's Going On In Syria. There Are Definitely Hopeful Signs That The World Is Moving, Decade By Decade, In The Right Direction.

My Biggest Motivation? Just To Keep Challenging Myself

The Years I Would Have Spent At University, I Spent Building Student Magazine And Virgin Records. For Me That Was Far More Fun And Satisfying. I Have Treated Everyday As The University Education I Never Had And Think I Learnt More About Business And Life Than I Would Have At University In The Process.

We Went All The Way Down The Himalayan Chain For A Day And A Half. That Was Magnificent, Except The Chinese Told Us They Were Going To Shoot Us Down If We Came Out The Far End. So I Spent A Lot Of My Time Contacting Former Prime Minister Tony Blair Begging Him To Tell The Chinese We Were Coming In This Direction By Mistake And Could He Please Say We Have No Nasty Motives For Flying Into Their Territory.

I'm Not The Sort Of Person Who Fears Failure.

Money Is For Making Things Happen.

Build Your Own Business Team. Survival In Business Requires A Synergy Of Skills.

Money Is Only Interesting For What It Lets You Do And Create.

...making Profits Is Important Because It Keeps All Our People In Jobs And, You Know, It Keeps What We - What We've Created Going, But, You Know, What We're - What I Get My - What I'm Proud About Doing Is Creating Companies Which We're Really Proud Of, You Know, Which We Can Really Be Proud Of And A Byproduct Of That Hopefully Will Be That They'll Be Profitable And Be Able To Pay The Bills.

Our Generation Has Inherited An Incredibly Beautiful World From Our Parents And They From Their Parents. It Is In Our Hands Whether Our Children And Their Children Inherit The Same World. We Must Not Be The Generation Responsible For Irreversibly Damaging The Environment.

Starting A Business Is A Huge Amount Of Hard Work... You Had Better Enjoy It.

Success Comes From Listening To Your Customer.

I Like To Take Chances On People, And Whenever Possible, Promote From Within - It Sends A Great Message To Everyone In The Company When Someone Demonstrates A Passion For The Job And Leadership Skills At Every Step Along The Way And Is Rewarded With A Leadership Role.

Succeeding In Business Is All About Making Connections

Succeeding In Business

A Setback Is Never A Bad Experience, Just Another One Of Life’s Lessons.

Bad Experiences

Building A Business Is Not Rocket Science, It's About Having A Great Idea And Seeing It Through With Integrity.

Please Be Polite. Nothing In Life Should Erode The Habit Of Saying Thank You To People Or Praising Them.

Avoid Litigations. They Are Expensive And Consume Loads Of Time But If You Have Got A Good Case And A Better Chance Of Winning; Then Fight It Out.

If You Want Milk, Don't Sit On A Stool In The Middle Of A Field In The Hope That A Cow Will Back Up To You.

We'd Love To Be Involved With The Creation Of Something Very Special, Something Quite Large And Something Quite Exciting.

If You Are A New Startup Company, Try Not To Arouse The Interest Or Suspicion Of Your Competition; Especially If They Are A Bigger Company. They Can Crush You While You Are Still In Your Startup Phase. Lie Low While Still Strengthening Your Bottom Line.

When People Screw Up, Give Them A Second Chance.

Lavish Praise On People And People Will Flourish; Criticize People And They'll Shrivel Up.

I Have Had A Lot Of Fun Pushing The Boundaries On My Balloon And Kitesurf Adventures, Breaking Some World Records In The Process, And I Think This Attitude Of Having Fun Whilst Working Hard Is One That Lends Itself Very Well To Successful Entrepreneurship.

"i Think The Most Important Thing Is That In The Last Seven Days We've Just Had The Greatest Adventure Of Our Lifetimes." "i'm Inquisitive ... And I Love A New Challenge... And If I Feel That We Can Do It Better Than It's Been Done By Other People, We'll Have A Go."

A Successful Business Must Have A Sound Knowledge Of Its Market And Work On How Its Product Or Service Will Be Different, Stand Out And Improve People's Lives. If You Can Ensure It Responds To A Real Need In The Market Place, Your Business Can Punch Well Above Its Weight.

If We Can Just Get Young People To Do The Same As Their Fathers Did, That Is, Wear Condoms

One Night, I Was Chatting With A Group Of 16-year-old Girls Over A Few Drinks About A Name For The Record Store ... A Bunch Of Ideas Were Bounced Around, Then, As We Were All New To Business, Someone Suggested Virgin. It Smacked Of New And Fresh And At The Time The Word Was Still Slightly Risqué, So, Thinking It Would Be An Attention-grabber, We Went With It.

I Think It's Quite Great To Set Yourself A Big Challenge And Then You've Got Another Reason For Keeping Fit.

When Something Doesn't Go Exactly To Plan, Money Is Tight Or A Business Is Struggling - See It As A Challenge Rather Than A Failure. Look Outside The Box And Try And Find A Solution - You'll Be Surprised How Many Great Opportunities And Possibilities Arise When Things Look Bad. You've Just Got To Open Your Mind And Not Be Afraid Of Sticking Your Neck Out!

Brands Always Mean Something. If You Don't Define What The Brand Means, Your Competitors Will

As Much As You Need A Strong Personality To Build A Business From Scratch, You Also Must Understand The Art Of Delegation. I Have To Be Good At Helping People Run The Individual Businesses, And I Have To Be Willing To Step Back. The Company Must Be Set Up So It Can Continue Without Me.

The Way You Treat Your Employees Is The Way They Will Treat Your Customers

Employee Appreciation

I Was A Risk-taker As A Young Man, And I Don't Regret It. I'm Not Adventurous In Quite The Same Way Now, But I Still Love The Challenge Of Testing Myself To The Limits, Flying Around The World, Or Seeing If I Can Be The First To Fly A Balloon Across The Atlantic, Or Trying To Take People Into Space At An Affordable Price In An Environmentally Friendly Way. I'll Be Going Into Space With Three Generations Of My Family!

I Never Went Into Business To Make Money, But I Have Found That If I Have Fun, The Money Will Come.

If You Look For The Best In Your Employees, They'll Flourish. If You Criticize Or Look For The Worst, They'll Shrivel Up. We All Need Lots Of Watering.

Bakers Bake Bread, Accountants Manage Accounts And Entrepreneurs Turn Ideas Into Reality.

We're Going Where No One Has Gone Before. There's No Model To Follow, Nothing To Copy. That Is What Makes This So Exciting.

I Myself Have Invested In Uber And Hailo, I Think They Offer Great Alternatives To Disrupt Markets That Have Remained Unchanged For Many Years.

Listen More Than You Talk. Nobody Learned Anything By Hearing Themselves Speak.

As Men, We All Have Something To Give. We All Have The Power To Do Our Own Part To Stop The Global Pandemic Of Violence Against Women And Girls. It Is Holding Us All Back.

If You Want To Stand Out From The Crowd, Give People A Reason Not To Forget You

Engage Your Emotions At Work. Your Instincts And Emotions Are There To Help You.

One Thing Is Certain In Business: You Will Make Mistakes. When You Are Pushing The Boundaries, Mistakes Are Inevitable-how You React Is Important.

When You Are Starting A Business Or Going Down Any Challenging Endeavor, You Are Bound To Encounter Challenges. You Are Going To Hit Many Roadblocks And Obstacles. These Are Obstacles That Would Make Any Sane Person Want To Throw In The Towel And Quit. If You Want Your Business To Succeed, You Can’t Do That (duh).

You Only Live Once, And I Just Don’t Want To Waste A Minute Of My Life.

You Only Live Once

I Decided There Must Be Room For Another Airline When I Spent Two Days Trying To Get Through To People Express.

Never Go Into Business Purely To Make Money. If That's The Motive You're Better Off Doing Nothing.

We [virgin Group] Have Been Successful Not By Wasting Time Scrutinising Our Competitors But By Looking At Ourselves From The Point Of View Of Our Customers Do And Seeking Feedback Through Listening.

And In The Process, We Have Come Up With Fuels - Algae-based Fuels, Isobutanol-based Fuels And Other Fuels - That We Think Will Power The Planes In The Future So That, You Know, By 2020 I Hope That Our Planes Will Be Powered On Fuels That Are Clean Fuels And Are Not Polluting The Environment So That We'll Have A Green Airline And An Airline That Actually Has Fuels That Will Be Hopefully Cheaper Than The Dirty Fuels Of The Past. So [we're] Doing Good And Also Turning A Profit At The Same Time.

Don't Think About Making Money, Think About Making A Difference, Spot Where Others Are Doing It Badly And Do It Better

Self Improvement

Successful Entrepreneurs Don't Wait For The Perfect Moment - They Create It

The Most Breathtaking Thing About Being In Space Is Actually Looking Back At The Earth.

Throwing Yourself Into A Job You Enjoy Is One Of The Life's Greatest Pleasures!

Setting Customer Expectations At A Level That Is Aligned With Consistently Deliverable Levels Of Customer Service Requires That Your Whole Staff, From Product Development To Marketing, Works In Harmony With Your Brand Image.

It Is The Satisfaction Of Doing It For Yourself And Motivating Others To Work With You In Bringing It About. It Is About The Fun, Innovation, Creativity With The Rewards Being Far Greater Than Purely Financial.

Fun Is At The Core Of The Way I Like To Do Business And It Has Been Key To Everything I've Done From The Outset.

Taking Bold Climate Action Now Has The Potential To Unleash The Full Power Of Business And At The Same Time Lift Millions Of People Out Of Poverty. We're The First Generation To Recognize This And The Last Generation That Will Have This Opportunity.

The Quickest Way To Become A Millionaire In The Airline Business Is To Start Out As A Billionaire.

Airline Business

Like Getting Into A Bleeding Competition With A Blood Bank.

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Henryk Sienkiewicz

Harry A. Blackmun

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