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Tap The Energy Of The Anarchist And He Will Be The One To Push Your Company Ahead.

-Anita Roddick

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Tap The Energy Of

Anita Roddick

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Tap The Energy Of The Anarchist And He Will Be The One To Push Your Company Ahead.

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Look At The Quakers - They Were Excellent Business People That Never Lied, Never Stole; They Cared For Their Employees And The Community Which Gave Them The Wealth. They Never Took More Money Out Than They Put Back In.

When You Take The High Moral Road It Is Difficult For Anyone To Object Without Sounding Like A Complete Fool.

If I Had To Name A Driving Force In My Life, I Would Name Passion Every Time

If You Really Didn't Ever Want To Get Wrinkles, Then You Should Have Stopped Smiling Years Ago!

If Companies Are In Business Solely To Make Money, No Consumer Can Fully Trust What They Do Or Say.

I'm An Activist And I Come From A Very Socialist Background. For Me, My Thinking Was Formed By Great Thought Leaders. And Wealth Preserving Wasn't Part Of My Thinking.

Be Special. Be Anything But Mediocre.

First, You Have To Have Fun. Second, You Have To Put Love Where Your Labour Is. Third, You Have To Go In The Opposite Direction To Everyone Else.

To Run This Business ... You Need ... Optimism, Humanism, Enthusiasm, Intuition, Curiosity, Love, Humour, Magic And Fun, And That Secret Ingredient-euph Oria.

The Movement For The Environment Really Only Started In The Mid 1970's.

If You Can Shape Your Business Life Or Your Working Life, You Can Just Look At It As Another Extension - You Just Fulfill All Your Values As A Human Being In The Work Place. If You Are An Activist, You Bring The Activism Of Your Life Into Your Business, Or If You Love Creative Art, You Can Bring That In.

I Have Always Found That My View Of Success Has Been Iconoclastic: Success To Me Is Not About Money Or Status Or Fame, Its About Finding A Livelihood That Brings Me Joy And Self-sufficiency And A Sense Of Contributing To The World.

Speed, Agility And Responsiveness Are The Keys To Future Success.

You Educate People, Especially Young People, By Stirring Their Passions, So You Take Every Opportunity To Grab The Imagination Of Your Employees, You Get Them To Feel They Are Doing Something Important, That They Are Not A Lone Voice, That They Are The Most Powerful And Potent People On The Planet.

For Me, Campaigning And Good Business Is Also About Putting Forward Solutions, Not Just Opposing Destructive Practices Or Human Rights Abuses.

I Don't Want To Be Defined By Being The Founder Of The Body Shop, And I Don't Want To Be Defined As A Woman Suffering From Hepatitis C. There's More To My Life Than That.

How Can You Ennoble The Spirit When You Are Selling Something As Inconsequential As A Face Cream?

Consumers Have Not Been Told Effectively Enough That They Have Huge Power And That Purchasing And Shopping Involve A Moral Choice.

Whatever You Do, Be Different. If You're Different, You Will Stand Out.

Young Entrepreneurs

I Believe In Businesses Where You Engage In Creative Thinking, And Where You Form Some Of Your Deepest Relationships. If It Isn't About The Production Of The Human Spirit, We Are In Big Trouble.

Maybe This Is What The Future Will Look Like: Fresh, Clean Water Will Be So Rare It Will Be Guarded By Armies. Water As The Next Oil - The Next Resource Worth Going To War Over.

Get Informed. Get Outraged. Get Inspired. Get Active.

Retiring Isn't Even A Word I'd Understand. Taking What Makes You Feel Alive, And Everyone's Looking For Ways Of Making Them Feel Alive, In Whatever They Do - Relationships, Business Or Work - And Not Just Being A Voice For A Money Making Business.

Any Business Or Enterprise That Shaves Away Loneliness Is Going To Last Forever. And Like It Or Not But We've Got A Lonely Society.

Entrepreneurs Are All A Little Crazy. There Is A Fine Line Between An Entrepreneur And A Crazy Person. Crazy People See And Feel Things That Others Don't. An Entrepreneur's Dream Is Often A Kind Of Madness, And It Is Almost As Isolating. What Differentiates The Entrepreneur From The Crazy Person Is That The Former Gets Other People To Believe In His Vision.

People Don't Want Simply To Buy The Product, They Want To Have Sympathy With The Company Too.

I Run My Company According To Feminine Principles, Principles Of Caring, Making Intuitive Decisions, Not Getting Hung Up On Hierarchy Or All Those Dreadfully Boring Business-school Management Ideas; Having A Sense Of Work As Being Part Of Your Life, Not Separate From It; Putting Your Labor Where Your Love Is; Being Responsible To The World In How You Use Your Profits; Recognizing The Bottom Line Should Stay At The Bottom.

If You Pretend That Business Is Beyond Morality, That's The Kind Of Morality You Get.

When You Run An Entrepreneurial Business, You Have Hurry Sickness - You Don't Look Back, You Advance And Consolidate. But It Is Such Fun

The Next Time You Go Shopping, Demand More Change.

There Has Been A Real Influence On Young People, Whose Travel Is Experiential. For Them, Their Values Change When Their Experiences Change; Travel Is Like A University Without Walls.

You've Got To Be Hungry - For Ideas, To Make Things Happen And To See Your Vision Made Into Reality

Some Men Give Up Their Designs When They Have Almost Reached The Goal; While Others, On The Contrary, Obtain A Victory By Exerting, At The Last Moment, More Vigorous Efforts Than Ever Before. Herodotus, Historian If I Had To Name A Driving Force In My Life, I'd Name Passion Every Time.

Why Should How I Act In My Workplace Be Any Different From How I Interact With My Family At Home? It's Making Sure The Company Runs On Feminine Principles Where The Major Ethic Is Care.

I Wake Up Every Morning Thinking...this Is My Last Day. And I Jam Everything Into It. There's No Time For Mediocrity. This Is No Damned Dress Rehearsal.

A Social Conscience Is Not Incompatible With Profit.

The Most Powerful Bodies In The World, The World Trade Organization, The World Bank, And The International Monetary Fund, Are Also The Least Democratic And Inclusive.

By Definition, Design, And Practice, Capitalism Is A System That Concentrates Economic Power In The Hands Of The Few To The Exclusion Of The Many.

The Beauty And The Fashion Industry Want To Control You. And The Way That They Do It Through Your Body. So Once They Control Your Body They Control Your Purse And The Products You Buy. Its A Fantastic Strategy And It's Working.

My Mother's Bottom Line Was Truth To Her Values. It Meant Bringing Your Heart And Your Humanity To Work.

Women Want To Be Free To Choose From The Same Range Of Options That Men Take For Granted. In Our Quest For Equal Pay, Equal Access To Education And Opportunities, We Have Made Great Strides. But Until Women Can Move Freely And Think Freely In Their Homes, On The Streets, In The Workplace Without The Fear Of Violence, There Can Be No Real Freedom.

My Passionate Belief Is That Business Can Be Fun, It Can Be Conducted With Love And A Powerful Force For Good.

I Didn't Go To Business School, Didn't Care About Financial Stuff And The Stock Market.

I Started The Body Shop In 1976 Simply To Create A Livelihood For Myself And My Two Daughters, While My Husband, Gordon, Was Trekking Across The Americas. I Had No Training Or Experience And My Only Business Acumen Was Gordon's Advice To Take Sales Of £300 A Week. Nobody Talks Of Entrepreneurship As Survival, But That's Exactly What It Is And What Nurtures Creative Thinking.

The Big Question Is: How Do You Institutionalize Success And Still Keep That Edge Of Craziness And Wildeness?

The Bigger You Grow, The More Intimate Communication Has To Be. It Almost Has To Be Belly And Belly. As You Get Bigger And Bigger In An Organization, Everything Gets More And More Detached And Everything Is On Email Or Voicemail. That's The Worse Thing Because Lack Of Intimacy Is One Of The Downsides (of Growth).

To Me The Desire To Create And To Have Control Over Your Own Life, Irrespective Of The Politics Of The Time Or Social Structures, Has Always Been A Part Of The Human Spirit. What I Did Not Fully Realize Was That Work Could Open The Doors To My Heart.

Business Is Not Financial Science, It's About Trading.. Buying And Selling. It's About Creating A Product Or Service So Good That People Will Pay For It.

Mess With Nature And It Will Mess Right Back.

A Vision Is Something You See And Others Don't. Some People Would Say That's A Pocket Definition Of Lunacy. But It Also Defines Entrepreneurial Spirit.

Entrepreneurs Are Outsiders By Nature - Outsiders With A Work Ethic.

You Have To Look At Leadership Through The Eyes Of The Followers And You Have To Live The Message. What I Have Learned Is That People Become Motivated When You Guide Them To The Source Of Their Own Power And When You Make Heroes Out Of Employees Who Personify What You Want To See In The Organization.

If There Is Excitement In Their Lives, It Is Contained In The Figures On The Profit And Loss Sheet. What An Indictment.

Don't Underestimate The Power Of The Vigilante Consumer.

Make Heroes Out Of The Employees Who Personify What You Want To See In The Organization.

Women Are Networkers, Women Hate Hierarchy And Especially Entrepreneurs Hate Hierarchy Because When They See Hierarchy Structured In They See Rules And Regulations Are Commonplace, And They Want To Tear It Down.

The Freedom That Comes With Globalization Is Freedom For The Rich And Powerful Nations To Further Exploit And Further Marginalize Those At The Bottom Of The Social Ladder.

I Think That Business Practices Would Improve Immeasurably If They Were Guided By "feminine" Pinciples, Qualities Like Love, Care, And Intuition.

It's Frustrating Sometimes To See The Mismatch In Resources Between The Pointless And The Urgent, Isn't It. Like The Gap Between The Vast Resources Poured Into Military Technological Research To Make War More Sophisticated, And The Trickle That Goes Into Developing Techniques That Might Prevent War Instead.

Ninety-nine Per Cent Of What We Say Is About Values. I Firmly Believe That Ethical Capitalism Is The Best Way Of Changing Society For The Better.

The End Result Of Kindness Is That It Draws People To You.

I Think It Is Completely Immoral For A Shop To Trade In The Middle Of A Community, To Take Money And Make Profits From That Community And Then Ignore The Existence Of That Community, Its Needs And Problems.

We Are Essentially Outsiders And That Is The Best Definition Of An Entrepreneur I Have Ever Come Across.

My Argument Is: Keep The Bloody Bottom Line At The Bottom. That's Where It Should Be.

One Of The Key Problems Of The Business World Is That Greed Has Become Culturally Acceptable.

If You've Got A Partner That's Supportive And You're Doing Something You Enjoy It Doesn't Ever Become A Job Or A Burden. Its About Community, New Friendships, Support Mechanism.

Three Components Make An Entrepreneur: The Person, The Idea And The Resources To Make It Happen.

Running A Company On Market Research Is Like Driving While Looking In The Rear View Mirror.

We Can't Have Self-government Without The Self-confidence That Is At The Root Of It.

Self Confidence

But If You Can Create An Honorable Livelihood, Where You Take Your Skills And Use Them And You Earn A Living From It, It Gives You A Sense Of Freedom And Allows You To Balance Your Life The Way You Want.

What We Are Trying To Do Is To Create A New Business Paradigm, Simply Showing That Business Can Have A Human Face And A Social Conscience.

The Growth Of The Body Shop Is Testimony To The Fact That You Don't Need To Waste Money On Costly Advertising Campaigns To Be Successful. Instead, We've Always Relied On Word Of Mouth And Stories.

The Money That We Make From The Company Goes Into The Body Shop Foundation, Which Isn't One Of Those Awful Tax Shelters Like Some In America. It Just Functions To Take The Money And Give It Away.

I Think It's Just Fear Of Death. I Can't Bear To Go To Sleep. There's Very Little, You Know, Between An Entrepreneur And A Crazy Person.

I Don't Think I'm A Risk-taker. I Don't Think Any Entrepreneur Is. I Think That's One Of Those Myths Of Commerce. The New Entrepreneur Is More Values-led: You Do What Looks Risky To Other People Because That's What Your Convictions Tell You To Do. Other Companies Would Say I'm Taking Risks, But That's My Path - It Doesn't Feel Like Risk To Me.

We Were Most Creative When Our Back Was Against The Wall.

Be Daring. Be First. Be Different.

We Communicate With Passion And Passion Persuades.

I Want To Define Success By Redefining It. For Me It Isn't That Solely Mythical Definition - Glamour, Allure, Power Of Wealth, And The Privilege From Care. Any Definition Of Success Should Be Personal Because It's So Transitory. It's About Shaping My Own Destiny.

I Am Aware That Success Is More Than A Good Idea. It Is Timing Too.

It Is A Critical Job Of Any Entrepreneur To Maximize Creativity, And To Build The Kind Of Atmosphere Around You That Encourages People To Have Ideas. That Means Open Structures, So That Accepted Thinking Can Be Challenged.

We Are Honest About Our Methods And Our Mistakes. We Are Not Perfect - It Isn't Possible To Be Perfect - But We Are Trying To Go In The Right Direction And In Those Circumstances, It's Best Not To Mystify What We Are Trying To Do.

It's About Creating A Product Or Service So Good That People Will Pay For It. Now 30 Years On The Body Shop Is A Multi Local Business With Over 2.045 Stores Serving Over 77 Million Customers In 51 Different Markets In 25 Different Languages And Across 12 Time Zones. And I Haven't A Clue How We Got Here!

Internationalism Means That We Can See Into The Dark Corners Of The World, And Hold Those Companies To Account When They Are Devastating Forests Or Employing Children As Bonded Labour. Globalization Is The Complete Opposite, Its Rules Pit Country Against Country And Workers Against Workers In The Blinkered Pursuit Of International Competitiveness.

Be Courageous. It's One Of The Only Places Left Uncrowded.

The Market Controls Everything, But The Market Has No Heart.

I Am Still Looking For The Modern Equivalent Of Those Quakers Who Ran Successful Businesses And Made Money Because They Offered Honest Products And Treated Their People Decently . . . This Business Creed, Sadly, Seems Long Forgotten.

All Through History, There Have Always Been Movements Where Business Was Not Just About The Accumulation Of Proceeds But Also For The Public Good.

If You Think You're Too Small To Have An Impact, Try Going To Bed With A Mosquito.

There Are A Lot Of Dark Sides To Success, But The Light Side Of It Is The Ability To Be Opportunistic, And To Be Able To Do Things.

My Goal Was Livelihood. We Don't Use That Word Often Enough. If I Could Give One Piece Of Advice To Anyone It's Don't Obsess With This Notion That You Have To Turn Everything You Do Into A Business, Because That Ends Up Being A Small Version Of A Large Company. But If You Can Create An Honorable Livelihood, Where You Take Your Skills And Use Them And You Earn A Living From It, It Gives You A Sense Of Freedom And Allows You To Balance Your Life The Way You Want.

The Function Of Wealth Is Not To Accumulate It But To Give It Away As Productively And Responsibly As You Can.

Never Be Seduced Into Believing It Isn't The Role Of Business To Tackle The Big Issues, Because It Absolutely Is.

You Can't Change T He Wor Ld F Rom T He Rear View Mir Ror.

You Have To Look At Leadership Through The Eyes Of The Followers And You Have To Live The Message.

Nobody Talks Of Entrepreneurship As Survival, But That's Exactly What It Is And What Nurtures Creative Thinking.

The Body Shop Foundation Is Run By Our Staff And Supports Social Activism And Environmental Activism. We Don't Tend To Support Big Agencies.

With Fewer And Fewer Corporations Controlling More And More Of The World's Trade, There Is An Ever Greater Need To Know More About The Practices Of These Large Faceless Organizations.

I Think The Leadership Of A Company Should Encourage The Next Generation Not Just To Follow, But To Overtake.

There Is No Scientific Answer For Success. You Can't Define It. You've Simply Got To Live It And Do It.

The Word Love Is Never Mentioned In Big Business.

Free Trade Holds Much Of The Blame For Continued International Conflict. Markets Are Said To Possess Wisdom That Is Somehow Superior To Man. Those Of Us In Business Who Travel In The Developing World See The Results Of Such Western Wisdom And Have A Rumbling Disquiet About Much Of What Our Economic Institutions Have Bought Into.

I Have No Interest In Being The Biggest, The Most Profitable Or The Largest Retailer. I Just Want The Body Shop To Be The Best, Most Breathlessly Exciting Company - And One That Changes The Way Business Is Carried Out.

We Should Be Evolving Into A New Age Of Business With A Worldview That Maintains One Simple Proposition - That All Of Nature: Humans, Animals, Earth, Are Interconnected And Interdependent.

A Great Advantage I Had When I Started The Body Shop Was That I Had Never Been To Business School.

If I Can't Do Something For The Public Good, What The Hell Am I Doing?

Not All Revolutionaries Set Out To Change The World Per Se; Some Set Out To Change Their Own Worlds. And In So Doing, They Often Change The Way One Person, Or A Few People, Or Whole Communities, Or Entire Nations Or The World Thinks And Operates In Some Significant Way.

The Most Exciting Thing Happening In Business Is The Rise Of Vigilante Consumers.

Business Itself Is Now The Most Powerful Force For Change In The World Today, Richer And Faster By Far Than Most Governments. And What Is It Doing With This Power? It Is Using Free Trade, The Most Powerful Weapon At Its Disposal, To Tighten Its Grip On The Globe.

Since The Governments Are In The Pockets Of Businesses, Who's Going To Control This Most Powerful Institution? Business Is More Powerful Than Politics, And It's More Powerful Than Religion. So It's Going To Have To Be The Vigilante Consumer.

There Are Only Two Ways Of Making Money: The Hard Way And The Very Hard Way!

If Civilization Is Going To Survive, Business And Policy-makers Must Move On, To Find Within Themselves More Developed Emotions Than Fear Or Greed.

Over The Past Decades...while Many Businesses Have Pursued What I Call 'business As Usual', I Have Been Part Of A Different, Smaller Business Movement, One That Tried To Put Idealism Back On The Agenda.

I Want To Work For A Company That Contributes To And Is Part Of The Community. I Want Something Not Just To Invest In. I Want Something To Believe In.

Whatever You Do, Be Different - That Was The Advice My Mother Gave Me, And I Can't Think Of Better Advice For An Entrepreneur. If You're Different, You Will Stand Out.

I Believe That Conventional Marketing Techniques Are Increasingly Ineffective. Customers Are Hyped Out. They Have Been Overmarketed. They Are Becoming More Cynical About The Whole Advertising And Marketing Process.

There Are 3 Billion Women In The World Who Don't Look Like Supermodels And Only 8 That Do.

We Have Our Values From The Church, The Temple, The Mosque. Do Not Rob, Do Not Murder. But Our Behaviour Changes The Minute We Go Into The Corporate Place. Suddenly All Of This Is Irrelevant.

Entrepreneurs Are Visionaries - They See Things Other People Don't See.

Successful Entrepreneurs May Hate Hierarchies And Structures And Try To Destroy Them. They May Garner The Disapproval Of Mbas For Their Creativity And Wildness. But They Have Antennae In Their Heads. When They Walk Down The Street Anywhere In The World, They Have Their Antennae Out, Evaluating How What They See Can Relate Back To What They Are Doing. It Might Be Packaging, A Word, A Poem, Or Even Something In A Completely Different Business.

Economic Globalization Creates Wealth, But Only For The Elite Who Benefit From The Surge Of Consolidations, Mergers, Global Scale Technology, And Financial Activity.

Economic Globalization

If You Don't Believe One Person Can Make A Difference, You Have Never Been In Bed With A Mosquito.

If Trade Undermines Life, Narrows It Or Impoverishes It, Then It Can Destroy The World. If It Enhances Life, Then It Can Better The World.

The Business Of Business Should Not Be About Money. It Should Be About Responsibility. It Should Be About Public Good, Not Private Greed

At The Body Shop We Had Always Been Measured By How Many Jobs We Had Created, And I Got A Major Award From The Queen On That.

The Predominant Idea Behind Globalization, In Its Most Virulent Form, Is An Unpleasant Kind Of Social Darwinism - That The World Is For Winners Not Losers, That Only The Successful Count, That Money Is Considerably More Important Than Votes.

You Persuade People With Passion, So You've Got To Have A Product Or Service You Feel Emotionally Charged About. Then You Can Tell Stories About It That Will Inspire Others.

I'd Have Opened A Bloody Library If I'd Wanted To Be Quiet.

The Leaders Of Globalization ... Have Tied Themselves To A Single Measurement By Which They Judge Success And Failure ... They Only Measure Money And The Bottom Line.

A Sense Of Outrage Is Essential For The Entrepreneurial Spirit. I Think Discontentment Drives You To Want To Do Something About It. And My Outrage Came Very Early On.

If I Had To Choose My Driving Force, It Would Be Passion.

I Think The Leadership Of A Company Should Encourage The Next Generation Not Just To Follow, But To Overtake. The Duty Of Leadership Is To Put Forward Ideas, Symbols, Metaphors Of The Way It Should Be Done, So That The Next Generation Can Work Out New And Better Ways Of Doing The Job. The Complaint Gordon And I Have Is That We Are Not Being Overtaken By Our Staff. We Would Like To Be Able To Say, "we Can't Keep Up With You Guys", But, It Is Not Happening.

Women Are Storytellers, They Are Communicators. They'll Go And Sit Around A Table And Talk About Their First Date, Their First Smoke, Their First Lipstick, Whatever It Is. Those Rituals Of Life, Marriages And Death Aren't Part Of The Language Of Men.

Creativity Comes By Breaking The Rules, By Saying That You're In Love With The Anarchist.

Tap The Energy Of The Anarchist And He Will Be The One To Push Your Company Ahead.

Being Good Is Good Business

Communication Is The Key For Any Global Business.

Communication Is Key

If You Do Things Well, Do Them Better. Be Daring, Be First, Be Different, Be Just.

The Trouble With The New World We Have Watched Being Created Over The Past Decade Is That It Sees No Further Than Money. People Have Always Been Obsessed With Money, Of Course - Greed Is As Old As History. But When The Institutions That Govern All Our Lives Forget There Was Ever Anything Else, Then It Gets Dangerous.

Quite Apart From Anything Else, My Experience Is Trying To Change Things For The Better Makes You Feel Better, Healthier. Humans Are Communicative Animals: When You Do Good In A Community, The Benefits Eventually Get Back To You.

Advertising Beauty Products Is Easy. All You Have To Do Is Revile Your Customers By Creating A Disease Called Getting Older, And Then Provide A Remedy Which Does Not Work.

I Hope To Leave My Children A Sense Of Empathy And Pity And A Will To Right Social Wrongs

Let Me Tell You How The French Seduce You. They Are The Most Bloody Seductive People On Earth. They Are Charming, They Are Well-mannered And They Praise And Flatter You.

We Entrepreneurs Are Loners, Vagabonds, Troublemakers. Success Is Simply A Matter Of Finding And Surrounding Ourselves With Those Open-minded And Clever Souls Who Can Take Our Insanity And Put It To Good Use.

Cynicism Is What Passes For Insight When Courage Is Lacking

It Is True That There Is A Fine Line Between Entrepreneurship And Insanity. Crazy People See And Feel Things That Others Don't. But You Have To Believe That Everything Is Possible. If You Believe It, Those Around You Will Believe It Too.

To Succeed You Have To Believe In Something With Such A Passion That It Becomes A Reality.

I Can't Bear To Be Around People Who Are Bland Or Bored Or Uninterested (or To Employ Them).

We Can Wake Up One Morning And Find That The Technology Of This Virtual, Inter-connected World Wasn't The Liberating Force We Thought, But Binds Us Ever More Tightly Under The Control Of The Money Men.

Irritation Is A Great Source Of Energy And Creativity.

The Aging Process Is Fascinating Because It Doesn't Disturb Me, Because This Is What It Is Supposed To Be Like. But I'll Tell You What Does - It's The Lack Of Strength - You Can't Hold Up Suitcases And Do It Yourself. Loss Of Physical Strength.

Never Feel Too Small Or Powerless To Make A Difference.

Making A Difference

One Of The Most Intriguing Things In Management And In Business Is The Role Of Storytelling - People Need The Anecdotes To Do The Work That They Do.

Corporate Crime Kills Far More People And Costs Taxpayers Far More Money Than Street Crime.

The Key To Handling Problems And Conflict Within An Organization Is To Keep The Channels Of Communication Wide Open.

A Woman In Advancing Old Age Is Unstoppable By Any Earthly Force. I Love It.

I Think Progress Is A Sort Of Comfortable Disease, And We've Got A Media That Says Entertainment And Celebrity, Which Isn't Bad In Itself But It Stops The Real Issues Coming Forward.

When Your Back Is Against The Wall Financially, Creative Juices Flow.

Creative Juices

Traditionally, The Role Of The Individual Was To Conform To The Organization. In The Future The Organization Will Have To Conform To The Needs Of The Individual.

Every Time You Buy Something Consider It A Vote Of Confidence In The Company That Produced It.

There Are No Rules Or Formulas For Success. You Just Have To Live It And Do It. Knowing This Gives Us Enormous Freedom To Experiment Toward What We Want. Believe Me, It's A Crazy, Complicated Journey. It's Trial And Error. It's Opportunism. It's Quite Literally, "let's Try Lots Of This Stuff And See How It Works."

People I Work With Are Open To Leadership That Has A Vision, But This Vision Has To Be Communicated Clearly And Persuasively, And Always, Always With Passion.

By Creating Conversation, We Let Our Customers Spread Our Message By Word Of Mouth.

I Traveled Enormously During The 1960's, When You Measured Everything By Where You Traveled And What You Did As Travelers.

I Don't Want Our Success To Be Measured Only By Financial Yardsticks, Or By Our Distribution Or Number Of Shops. What I Want To Be Celebrated For - And It's Going To Be Tough In A Business Environment - Is How Good We Are To Our Employees And How We Benefit Our Community. It's A Different Bottom Line.

Globalization ... Is The Most Important Change In The History Of Mankind, And Often Just The Latest Name For The Conspiracy Of The Rich Against The Poor.

You've Got So Many Groups That Have No Voice In This World - The Indigenous, The Poor. So How Can I Use The Resources That I Have And Bring Them Up, Highlight Them. And It's Not That Difficult. It's Just Choosing And Concentrating And Focusing.

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