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The Networked World Offers The Promise That Maybe The Information Technology Industry Will Start To, For The First Time In A Decade Or So, Address Ceo-level Issues.

-Lou Gerstner

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The Networked World Offers

Lou Gerstner

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The Networked World Offers The Promise That Maybe The Information Technology Industry Will Start To, For The First Time In A Decade Or So, Address Ceo-level Issues.

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I Want To Take Ibm Back To Its Roots.

Every Now And Then, A Technology Comes Along That Is So Profound, So Powerful, So Universal, That Its Impact Will Change Everything. It Will Transform Every Institution In The World. It Will Create Winners And Losers, Will Change The Way We Do Business, The Way We Teach Our Children, Communicate And Interact As Individuals.

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Until I Came To Ibm, I Probably Would Have Told You That Culture Was Just One Among Several Important Elements In Any Organization's Makeup And Success - Along With Vision, Strategy, Marketing, Financials, And The Like... I Came To See, In My Time At Ibm, That Culture Isn't Just One Aspect Of The Game, It Is The Game. In The End, An Organization Is Nothing More Than The Collective Capacity Of Its People To Create Value.

When I Arrived At Ibm, There Were 'team' Signs All Around. I Asked, 'how Do People Get Paid?' They Told Me, 'we Pay People Based On Individual Performance.

The World Is Full Of Ceos That Think That Just Because They Write A Memo Or They Write A Letter Inside An Annual Report Or They Give A Little Video Speech That Gets Sent Around The Company, They Think That's What's Really Going To Affect Employees.

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This Really Is A Merger Of Equals. I Wouldn't Have Come Back To Work For Anything Less Than This Fantastic Opportunity. This Lets Me Combine My Two Great Loves - Technology And Biscuits.

The Networked World Offers The Promise That Maybe The Information Technology Industry Will Start To, For The First Time In A Decade Or So, Address Ceo-level Issues.

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I Came To See, In My Time At Ibm, That Culture Isn't Just One Aspect Of The Game; It Is The Game.

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