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I Have Always Believed That Technology Should Do The Hard Work - Discovery, Organization, Communication - So Users Can Do What Makes Them Happiest: Living And Loving, Not Messing With Annoying Computers! That Means Making Our Products Work Together Seamlessly.

-Larry Page

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I Have Always Believed

Larry Page

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I Have Always Believed That Technology Should Do The Hard Work - Discovery, Organization, Communication - So Users Can Do What Makes Them Happiest: Living And Loving, Not Messing With Annoying Computers! That Means Making Our Products Work Together Seamlessly.

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Excellence Matters, And Technology Advances So Fast That The Potential For Improvement Is Tremendous. So, Since Becoming Ceo Again, I've Pushed Hard To Increase Our Velocity, Improve Our Execution, And Focus On The Big Bets That Will Make A Difference In The World.

For A Lot Of Companies, It's Useful For Them To Feel Like They Have An Obvious Competitor And To Rally Around That. I Personally Believe It's Better To Shoot Higher. You Don't Want To Be Looking At Your Competitors. You Want To Be Looking At What's Possible And How To Make The World Better.

We Have Always Believed That It's Possible To Make Money Without Being Evil.

If You’re Not Doing Some Things That Are Crazy, Then You’re Doing The Wrong Things.

Computing Is Kind Of A Mess. Your Computer Doesn't Know Where You Are. It Doesn't Know What You're Doing. It Doesn't Know What You Know.

We Should Be Building Great Things That Don't Exist.

We Understand The Need To Balance Our Short- And Longer-term Needs Because Our Revenue Is The Engine That Funds All Our Innovation. But Over Time, Our Emerging High-usage Products Will Likely Generate Significant New Revenue Streams For Google As Well As For Our Partners, Just As Search Does Today.

Sergey And I Founded Google Because We're Super Optimisitc About The Potential For Technology To Make The World A Better Place. Think About How Many People Are Underserved By Transportation Today, Like Those With Disabilities, And How Self Driving Cars Will Transform Their Lives. Or The Wasted Time You Sit In Your Car Every Day Commuting To And From Work. Or The Deaths And Injuries That Could Be Avoided.

Always Work Hard On Something Uncomfortably Exciting!

It Really Matters Whether People Are Working On Generating Clean Energy Or Improving Transportation Or Making The Internet Work Better And All Those Things. And Small Groups Of People Can Have A Really Huge Impact.

One Of Our Big Goals In Search Is To Make Search That Really Understands Exactly What You Want, Understands Everything In The World. As Computer Scientists, We Call That Artificial Intelligence.

I Feel Like My Job As Ceo Is Always To Be Pushing People Ahead.

Being Negative Is Not How We Make Progress, And The Most Important Things Are Not Zero Sum.

We Have A Mantra: Don't Be Evil, Which Is To Do The Best Things We Know How For Our Users, For Our Customers, For Everyone. So I Think If We Were Known For That, It Would Be A Wonderful Thing.

If You're Changing The World, You're Working On Important Things. You're Excited To Get Up In The Morning.

If You Ask An Economist What’s Driven Economic Growth, It’s Been Major Advances In Things That Mattered - The Mechanization Of Farming, Mass Manufacturing, Things Like That. The Problem Is, Our Society Is Not Organized Around Doing That.

If You Say You Want To Automate Cars And Save People's Lives, The Skills You Need For That Aren't Taught In Any Particular Discipline. I Know - I Was Interested In Working On Automating Cars When I Was A Ph.d. Student In 1995.

Technology Should Do The Hard Work, So You Can Get On And Live Your Life. We're Only At One Percent Of What's Possible, And We're Moving Slow Relative To The Opportunity We Have.

My Grandfather Was An Autoworker, And I Have A Weapon He Manufactured To Protect Himself From The Company That He Would Carry To Work. It's A Big Iron Pipe With A Hunk Of Lead On The Head. I Think About How Far We've Come As Companies From Those Days, Where Workers Had To Protect Themselves From The Company.

You’re Going To Have Some Very Amazing Capabilities In The Economy. When We Have Computers That Can Do More And More Jobs, It’s Going To Change How We Think About Work. There’s No Way Around That. You Can’t Wish It Away.

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I Think It Is Often Easier To Make Progress On Mega-ambitious Dreams. I Know That Sounds Completely Nuts. But, Since No One Else Is Crazy Enough To Do It, You Have Little Competition. There Are So Few People This Crazy That I Feel Like I Know Them All By First Name. They All Travel As If They Are Pack Dogs And Stick To Each Other Like Glue. The Best People Want To Work The Big Challenges.

It Is Often Easier To Make Progress On Mega-ambitious Dreams. ... Since No One Else Is Crazy Enough To Do It, You Have Little Competition.

We Believe Strongly That In The Long Term, We Will Be Better Served - As Shareholders And In All Other Ways - By A Company That Does Good Things For The World Even If We Forgo Some Short Term Gains. This Is An Important Aspect Of Our Culture And Is Broadly Shared Within The Company.

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I Have A Simple Algorithm, Which Is, Wherever You See Paid Researchers Instead Of Grad Students, That's Not Where You Want To Be Doing Research.

As We Transition From One Screen To Multiscreens, Google Has Enormous Opportunities To Innovate And Drive Ever Higher Monetization. Just Like Search In 2000.

Our Mission Is To Organize The World's Information. Clearly, The More Information We Have When We Do A Search, The Better It's Going To Work.

We Chose It Because We Deal With Huge Amounts Of Data. Besides, It Sounds Really Cool.

Data Collection

Thought Provoking

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We Should Be Focusing On Building Things That Do Not Exist.

Building Things

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If We Were Motivated By Money, We Would Have Sold The Company A Long Time Ago And Ended Up On A Beach.

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Lots Of Companies Don’t Succeed Over Time. What Do They Fundamentally Do Wrong? They Usually Miss The Future. I Try To Focus On That: What Is The Future Really Going To Be? And How Do We Create It? And How Do We Power Our Organization To Really Focus On That And Really Drive It At A High Rate? When I Was Working On Android, I Felt Guilty. It Wasn’t What We Were Working On, It Was A Start-up, And I Felt Guilty. That Was Stupid! It Was The Future.

The Ultimate Search Engine Would Basically Understand Everything In The World, And It Would Always Give You The Right Thing. And We're A Long, Long Ways From That.

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Big Companies Have Always Needed And Cooperated In Areas Where It Made Sense.

Basically, Our Goal Is To Organize The World's Information And To Make It Universally Accessible And Useful.

It's Very Hard To Fail Completely, If You Aim High Enough.

Anything You Can Imagine Probably Is Doable, You Just Have To Imagine It And Work On It.

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My Job As A Leader Is To Make Sure Everybody In The Company Has Great Opportunities, And That They Feel They're Having A Meaningful Impact And Are Contributing To The Good Of Society. As A World, We're Doing A Better Job Of That. My Goal Is For Google To Lead, Not Follow That.

If Your Access To Health Care Involves Your Leaving Work And Driving Somewhere And Parking And Waiting For A Long Time, That's Not Going To Promote Healthiness.

We Really Care About Our Brand. We Really Want It To Stand For High Quality. We Want People To Be Excited About It, For It To Be Fun.

Artificial Intelligence Would Be The Ultimate Version Of Google. The Ultimate Search Engine That Would Understand Everything On The Web. It Would Understand Exactly What You Wanted, And It Would Give You The Right Thing. We're Nowhere Near Doing That Now. However, We Can Get Incrementally Closer To That, And That Is Basically What We Work On.

Every Story I Read About Google Is About Us Vs Some Other Company, Or Something Else, And I Really Don't Find That Interesting. We Should Be Building Great Things That Don't Exist. Being Negative Is Not How We Make Progress.

If You Can Run The Company A Bit More Collaboratively, You Get A Better Result, Because You Have More Bandwidth And Checking And Balancing Going On.

Especially In Technology, We Need Revolutionary Change, Not Incremental Change.

I Really Like Using My Samsung (005930:ks) Tablet. I Previously Used The Motorola Xoom For A While And Liked That.

Google Will Fulfill Its Mission Only When Its Search Engine Is Ai-complete. You Guys Know What That Means? That's Artificial Intelligence.

You Treat People With Respect, They Tend To Return The Favor To The Company.

The "be Good" Concept Also Comes Up When We Design Our Products. We Want Them To Have Positive Social Effects.

Most Of Us Carry At Least One Device, All The Time, Every Day. In Fact Many Of Us Would Feel Naked Without Our Smartphone. It's Hardly Surprising Mobile Search Queries - And Mobile Commerce - Are Growing Dramatically Across The World.

You Can Try To Control People, Or You Can Try To Have A System That Represents Reality. I Find That Knowing What's Really Happening Is More Important Than Trying To Control People.

We Try To, When You Come To Google, Fulfill That Need That You Have As Quickly As Possible.

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If We Are Not Trusted, We Have No Business.

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You Need To Get One Thing Done Well, Or Else You Don't Have Permission To Do Anything Else.

How Exciting Is It To Come To Work If The Best You Can Do Is Trounce Some Other Company That Does Roughly The Same Thing?

It Is A Tremendous Responsibility For Us To Have All The Eyes Focused On What We Do And Give People Exactly What They Need When They Ask For It.

For Me, Privacy And Security Are Really Important. We Think About It In Terms Of Both: You Can't Have Privacy Without Security.

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